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#654: 5 Female Influencers & Entrepreneurs Who Inspire Me To Be Bolder [Video]

To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/02/654/ How these 5 amazing female entrepreneurs are encouraging me to make bolder decisions and take more risks.One of the most beautiful parts of entrepreneurship is the opportunity to connect with so many amazing people from all walks of life with all kinds of perspectives. You might come across someone completely different from you and you don’t necessarily agree with everything they say – but the way they show up in their life and for their business is somehow intriguing and inspiring. My friend, these are the types of people that you can truly learn the MOST from! That’s why, in this episode, I’m doing something a little different – I’m sharing 5 incredible female entrepreneurs and influencers who have made me feel uncomfortable in the best way possible. Because I believe that the most significant growth comes from moments when you’re uncomfortable. Each of these fabulous women are so different from me personality-wise, but they’ve all pushed me to make bolder decisions, take risks, and be an all-around badass entrepreneur. Honestly, what more could you want? In this episode, I highlight: 5:36: How Leila Hormozi embraces vulnerability, boldness, and inspires confidence in others9:32: Lauryn Bosstick’s unapologetic and authentic approach to building a brand, despite being in an industry that can be superficial 13:29: The way Codie Sanchez shares business strategies and real-world examples to help others build businesses 17:21: Reese Witherspoon’s ability to transform her acting career into a successful business model 19:43: The teachings of Dr. Anita Phillips on the importance of embracing and nurturing emotions rather than suppressing them with the help of your community So, listen in and get ready to push yourself to be the best version of yourself you can be! If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545

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BONUS: New Gmail & Yahoo Email Authentication Requirements For Online Marketers with Alyssa Dulin [Video]

To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/02/alyssa-dulin/ An urgent message for anyone who markets their business online – which includes you!I’m here today with a super important bonus episode you literally can’t afford to miss! My friend, if you’re listening to this podcast, I know you’re working incredibly hard to market your business online, so listen up. The email deliverability systems of Gmail and Yahoo are undergoing some major changes. This means your beautifully crafted marketing emails might not be hitting your customer’s inbox! But don’t worry, I’ve called in an expert to help us all stay ahead of the game. My guest, Alyssa Dulin, is the head of deliverability at Convertkit and sends over 2 billion emails a month! So, you can rest assured that we’re in the best hands possible! In this episode, she covers everything you need to know about email deliverability: from what it is and why it’s so crucial to fully understanding the latest changes with Gmail and Yahoo, and most importantly, how you can navigate through all of this without getting sent to “Gmail jail”. (But even if you do, Alyssa has tips for getting out right away!) Today, we discuss: 5:24: Why email deliverability is so important 7:19: Breaking down the major authentication changes happening with Gmail and Yahoo12:46: Tips for reducing the amount of clicks on the new “one-click unsubscribe button” 15:41: How to avoid email spam complaints and tools for “list bombing” prevention 27:43: Steps to take if you get put in “Gmail jail” Listen in, and be sure to implement everything you learn today right now! Your inbox and your business depend on it. If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545

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#653: A Proven, Profitable Strategy To Mastering Live Events with Darnyelle Jervey Harmon [Video]

To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/02/653/ How my time at couples therapy inspired me to improve my business. I bet you didn’t think a couples therapy retreat could provide some super valuable insights on improving your online business? I know it sounds crazy, but hear me out. Hobi and I recently attended a 4 day, totally unplugged couples therapy retreat and it was absolutely incredible! Now, you might be thinking, “Amy…you and Hobi have a great relationship – why therapy?” Well, we wanted to take our already good relationship to the next level! And, my sweet friend, striving for greatness in both your personal and professional life is always a wonderful idea. But let’s be honest, it takes a ton of effort, vulnerability, and hard work! So, in this episode, I share some practical tips, tricks, and takeaways from our couples therapy retreat that you can apply directly to your business to take it from good to great. Today, I discuss: 3:43: What happened during our time at the retreat 7:37: Practical strategies for playing full out in your life and your business10:40: Why you should always be looking for improvement 14:29: How to get a complete buy-in from your partner 18:24: My biggest takeaway from couples therapy Listen in and start putting in some of that extra TLC for yourself and for your business! Because, there’s no better time than NOW to uplevel your life. Rate, Review, & Follow on Apple Podcasts If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545

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#648: Age Is Just a Number: Why You Can Still Find Success In Your 40s, 50s And Beyond [Video]

To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/01/648/ Here’s why it’s never too late to kickstart your side hustle and build your dream life.I hear way too many of my older Digital Course Academy students worry that they’re too late to the game, are discouraged by their age, or think they’re too far behind to ever catch up. Well, here’s the truth, my sweet friend – age is just a number, and you’re never too old to start! In fact, some of the most successful entrepreneurs start a little later because, let’s face it, life experience is a total game-changer. Take it from me – on my 47th birthday, I woke up feeling so lucky and appreciative of my maturity, the wisdom I’ve gained, and my capacity to care for myself and my business. As I get older, I’m also getting smarter, stronger, and I feel the best I have in years. So, if you’re thinking of starting a new career, you’re an empty nester, or looking for a new passion project in your retirement, I have some great news for you: you can make that leap today! In this episode, I dive into: 4:30: Real life proof that age is just a number9:38: How to avoid comparing yourself to younger generations 13:33: Why you need to prioritize feeling your very best 17:06: Reframing your negative thoughts as positive mantras and mottos 20:18: The true value of an older voice in high level rooms Listen in and get ready to keep learning new things and facing new adventures, no matter how old you are! Rate, Review, & Follow on Apple Podcasts If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545

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#643: 5 Strategies My Community Team Uses for Empowering Students and Streamlining Operations [Video]

To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/01/643/ Tips, tools, and strategies for building the most engaged online community.When you’re building your online business, you have such a special opportunity to connect with your community on a personal level. I truly can’t tell you how much joy and pride I feel in building my own community. It’s so gratifying and I hold it very close to my heart, so of course, I want you to have the same experience! If you’ve been dreaming of transforming your audience into a thriving community, this episode is perfect for getting started! In my business, I have an entire team dedicated to my community. Sylvia, Brittani, and Megan are simply amazing, and they have so kindly shared their top 5 strategies for keeping up with and using community engagement to grow and improve your business.And don’t worry if you’re a team of one or just starting out in entrepreneurship! These behind-the-scenes strategies are super versatile and adaptable, so they’ll work for you no matter where you are in your business journey.In this episode, I discuss: 4:45: The art of calendar creation and batching to foster a more engaged community13:01: Strategies for optimizing your live interactions with students 18:08: The importance of developing deep relationships with students and how we keep track of their success stories 22:09: Advice for implementing an advisor program to provide diverse perspectives and support during launches24:38: Tips and tools for collecting and analyzing student feedback 31:25: How to track data and metrics to make informed business decisions Remember, my dear friend, your community is truly the heart and soul of your business. So listen in and start getting the most out of the fantastic people and community you’ve built with your incredible gifts!Rate, Review, & Follow on Apple Podcasts If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545

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#638: How To Strategically Approach Your 2024 Business Plans [Video]

To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2023/12/638/Everything I learned in 2023 and how I’m applying those lessons to my plans for 2024. Can you believe there are only four days left in 2023?! My sweet friend, I’m so excited about what the new year will bring for your business! So today, I’m sharing my plans for my company going into 2024 so you can get inspired to dream up new strategies and implement game-changing tools into your business. 2023 was an incredible year for us, with more Digital Course Academy students than ever (I’m talking record-breaking), and some of my goals for 2024 might surprise you! It’s so important to reflect on the past so you can get super specific, clear, and realistic about your goals for the future. Because, I want you to be prepared for 2024 and surround yourself with the right people, tools, and opportunities no matter the challenges that may come up. Plus, I share the most valuable lessons I learned in 2023 so you can take them and apply them to your business! From turning to mentors to hiring a CEO, I learned so much about myself and the structure of my business. In this episode, I talk about: 3:25: Reflections on 2023 – the most successful in my 14 years of business 5:17: Why growth won’t be our primary focus in 2024 9:17: Embracing my motto “less is more” without sacrificing excellence 10:07: The departmental changes we’re applying next year 13:01: The top lessons I learned this past year21:20: How to prepare yourself for your dream business As you gear up for 2024, listen in and take a cue from my playbook. Cheers to the exciting new adventures that await us on our entrepreneurial journey!Rate, Review, & Follow on Apple Podcasts If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id59470354

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#636: How To Embrace Your Fears Around Money & Make More With Financial Expert Farnoosh Torabi [Video]

To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2023/12/636/Conquer your financial fears and step into your financial freedom with Farnoosh Torabi. My friend, I want you to feel smart about how you spend your money, how you make your money, and how you look at your money. I want you to feel super competent, which means you should gather as much knowledge about your finances as physically possible! As entrepreneurs, I truly believe we should be more open about talking about money! We all go through good, bad, and ugly phases of finances, so why not share our experiences to help each other out? Here to tell all and ease any of your money worries is the brilliant Farnoosh Torabi, a former CNBC host, a multi-bestselling financial author, and host of the So Money podcast. Her mission is to help you conquer your financial fears. And we have a shared passion for guiding others towards their richest, happiest lives, so trust me, you’re in the best hands! You’ll hear about: 6:27: Farnoosh’s various income streams 8:42: Why Farnoosh’s parents shaped her view on personal finance 11:35: Advice on standing out in a saturated industry14:10: How to define what financial freedom means to you17:53: Habits to build a rock-solid financial foundation 25:53: Tips for facing your fears 43:03: Overcoming unhealthy narratives about money 46:54: What you can expect from Farnoosh’s new book, “A Healthy State of Panic” This isn’t just about personal finances. It’s about feeling fantastic about your relationship with money. So, listen in and take control of your financial future!Rate, Review, & Follow on Apple Podcasts If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545

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#631: Collaboration Vs. Competition: Sharing Strategies Not Secrets [Video]

To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2023/12/631/Using collaboration and competition to push yourself and your business to new heights. I’m sure you’ve heard the phrase “collaboration over competition” a million times. But, my friend, I’m here to tell you that it’s not always true. As business owners, it’s so important to use collaboration AND competition to thrive – let me explain! Competition keeps us motivated and driven, and I truly believe that the most useful competition is actually with ourselves. For me, it’s all about setting and achieving my goals and constantly pushing myself to be the best entrepreneur I can be. At the same time, collaboration is also key! Sharing ideas and strategies with like-minded people in my network is incredibly valuable. For example, I love connecting with other course creators to share insights and tips on creating and launching the best courses. In this episode, you’ll hear about: 4:13: Why I stick to self-competition7:55: How to be intentional with industry analysis 12:18: Questions to ask when reflecting on your motivations 13:54: Healthy vs. unhealthy collaboration 18:49: Examples of viewing competition through the lens of collaboration You all know it’s my mission to help as many entrepreneurs as possible, so listen in to hear why leveraging collaboration AND competition is essential in fueling that goal! Rate, Review, & Follow on Apple Podcasts “I love Amy and Online Marketing Made Easy.” If that sounds like you, please consider rating and reviewing my show! This helps me support more people — just like you — move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545

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Online Courses

#630: Stay-At-Home-Mom Turned Business Icon: Entrepreneurship & Marketing with Alli Webb of Drybar [Video]

To listen to the full episode and to get the show notes, head here: https://amyporterfield.com/2023/09/609How to turn your next big idea into a household brand with Alli Webb.Ever wished you had a personal stylist to give you a fabulous blowout before recording your next live video or digital course? Just imagine that confidence boost! Now, you might be wondering what a blowout has to do with marketing. Well, let me tell you about Alli Webb, the queen of blowouts and the brilliant mind behind Drybar, the most iconic blowout business ever! Alli’s here to share her journey, from her days as a hairstylist to starting a family to selling Drybar and all the lessons learned in between. Her new book, The Messy Truth (don’t you love that title?) is a must-read if you’re looking for an authentic picture of what entrepreneurship actually looks like – the good, the bad, and the ugly! With over 150 locations, a successful line of products, and a multi-million dollar household brand, Alli’s story is a prime example of turning your dreams into reality. She reminds you that perfection is overrated and that you don’t have to have everything figured out to build something incredible. In this episode, Alli tells you all about: 4:06: The highs and lows of building Drybar’s successful brand 11:57: How Drybar grew in an already saturated industry 20:00: Tips for delegating and letting go of control with confidence 26:13: Drybar’s bright yellow brand and memorable marketing 30:30: The importance of learning as you go 33:22: Advice for being present in your personal life while building your business 37:24: Why The Messy Truth is for both new and seasoned entrepreneurs Remember my friend – it’s never too late to start, and there are no wrong turns in your entrepreneurial journey. So, listen to the episode, stay persistent, and make your dreams a reality, just like Alli did!Links Mentioned In The Episode:Preorder The Messy Truth: https://www.alliwebb.com/Squeeze Massage: https://www.squeezemassage.com/Olive & June Nail Polish: https://oliveandjune.com/Create & Cultivate: https://www.createcultivate.com/Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson/?hl=enMarina Middleton: https://www.instagram.com/marinaamiddleton/?hl=enThe Blueprint Mastermind: https://www.theblueprintmastermind.com/openhouseDrybar: https://www.drybarshops.com/Episode: #472: Perfectionism Vs. Procrastination: What’s REALLY Happening: https://www.amyporterfield.com/2022/06/472/#:~:text=So%20many%20people%20procrastinate%20taking,gaining%20momentum%20and%20getting%20results.Sign up for my weekly Podcast Newsletter! https://www.amyporterfield.com/amy-porterfield-podcast/Follow Alli: https://instagram.com/alliwebb https://alliwebb.com If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545