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![#697: Roadblocks and Rewards: How Setbacks Can Actually Grow Your Business [Video]](https://video.getpvd.com/wp-content/uploads/2024/07/mp_218196_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/07/697/ Growing your business is going to be your biggest challenge. Here’s the powerful mindset shift that will get you through! Looking back, I wish I had invested just as much, if not more, into understanding how to create a strong entrepreneurial mindset as I did in courses, strategies, and coaching. Yep, you read that right, my friend. Because, believe it or not, when times start to get tough as you build your business (and trust me—they absolutely will), managing your mindset is the thing that will get you through! If you’re going through a difficult time in your business right now, today’s episode is just what you need to hear! I reveal the powerful mindset shift that helped me overcome the toughest challenges in my 15-year entrepreneurial journey. Now, this reframe isn’t what you’d usually hear in the online space, but I promise it will be your secret weapon for boosting your resilience and embracing the hustle.Entrepreneurs with great mindsets who are willing to put in the work to bounce back from setbacks are the ones who will thrive the most in their businesses and in life. You, my friend, deserve to be one of those people! You’ll walk away from this episode ready to take the necessary risks of being a business owner, manage the fear that comes with them, and stop that pesky habit of comparing yourself to others. Today, I talk about: (3:23) Understanding that running a business means you have to be willing to take massive risks (6:03) How to stop comparing yourself to others and recognize the necessary hustle of entrepreneurship (9:12) Why entrepreneurship is two steps forward, one step back – and advice for effectively managing the setbacks (11:38) The importance of investing in your mindset just as much as you invest in your business Listen in, and be sure to share this message with a fellow entrepreneur who could use a boost! If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![#693: The Mid-Year Reset to Help You Hit Your 2024 Revenue Goals [Video]](https://video.getpvd.com/wp-content/uploads/2024/07/mp_217886_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://amyporterfield.com/2024/07/693Feeling behind? Here are 3 quick ways to boost your revenue and get back on track toward your annual goals.Can you believe it? We’re already halfway through the year! Time is absolutely flying my friend, and if you’re feeling those Sunday Scaries about meeting your annual goals, know that you’re not alone. But the good news is you can turn your anxiety into action and start to close the gap between your goals and your actual numbers TODAY!If you’re feeling a bit behind in reaching your annual goals – don’t worry, I’ve got you covered. In this episode, we’re gearing up for the ultimate mid-year business reset! I’m lifting the curtain on three of my favorite tried and true “low-lift” strategies to quickly boost your revenue and get you right back on track toward your goals. Whether you’re way more behind than you had anticipated or just need a little nudge, these tips are designed to help you finish the year out strong.Plus, I reveal my secret go-to tool that keeps me super organized and incredibly focused on my goals all year long. Just imagine ringing in 2025 with a massive sense of accomplishment (and relief!), knowing you’ve hit your target and then some! Today, I discuss: (3:35) Why you need to be paying attention to your numbers (8:33) Leveraging your pre-existing skills to craft a special low-cost offer (10:30) How to design a simple and quick yet high-converting workshop course (13:42) Tips for using affiliate marketing to boost your revenue (17:21) The best way to stay organized and plan for your long-term goalsListen in and remember that whether you’re behind your goal or not, it doesn’t determine your worth! There is still a ton of opportunity to make 2024 your best year yet. If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![#691: How to Make Money Online: Social Media vs. Email List [Video]](https://video.getpvd.com/wp-content/uploads/2024/06/mp_217700_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://amyporterfield.com/2024/06/691Prioritizing your email list to connect directly with potential buyers and scale your business.What if I told you that you’re just one email away from boosting your revenue by thousands! My friend, the moment you shift your focus towards growing and nurturing your email list instead of chasing social media followers is the moment when your business will truly take off.I know, I know – I sound like a broken record, but your email list is really THAT important! You might feel like it takes too long, you’ve tried everything, or you would rather focus on your social media. Well if that rings true to you, I’m here today to challenge that mindset and help you recognize the incredible value of email list marketing.In this episode, I share all the reasons why your email list should take center stage over your social media followers. While social media is great for organic marketing, having a large following doesn’t always translate into revenue. Your email list is your direct line to your audience of buyers where you get to make a bigger impact on the market all while scaling your unstoppable business! Honestly – what more could you ask for?!Today, I talk about: (5:51) Proof that email lists are more effective for scaling your business than having social media followers(10:01) The surprising difference in conversion rates between social media marketing and email marketing (13:17) Real-life examples of when email marketing made thousands for my business(19:09) Why a revenue boost is always just one email away(20:46) Tips for staying consistent, putting in the effort, and having a direct relationship with your audience Listen in because when you have a thriving email list, you have the power to strengthen your client relationships, provide massive value, and sell your offer like never before. If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![BONUS: Dream Bigger, Fail Harder with Uncle Nearest Founder & CEO, Fawn Weaver [Video]](https://video.getpvd.com/wp-content/uploads/2024/06/mp_217681_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://amyporterfield.com/2024/06/fawn-weaverEmbracing your confidence, launching your wealth, and leading your business to the top.My friend, are you ready for some real-deal inspiration as strong and delicious as Uncle Nearest whiskey? I know I am! Today, I am joined once again by the fabulous Jasmine Star to bring you another powerhouse conversation. And trust me, you’ll want to listen to this one on repeat. We have the incredible Fawn Weaver, CEO of the award-winning Uncle Nearest whiskey brand, in the room with us for this episode. She is an absolute force and one of six Black women in America to found and lead a $1 billion company! But today, we’re not just talking about her whiskey – Fawn is here to share her brilliant entrepreneurial insights and show you how to apply them directly to your growing business. Fawn’s journey from homelessness to building an empire is beyond inspiring, and lucky for you, she is all about sharing her success secrets in real time! You get a front row seat to her wisdom on overcoming barriers as a Black woman in business, embracing your confidence, building extreme wealth, and being a rockstar leader for your team. I’m telling you – you’re going to walk away today feeling unbelievably energized and ready to take on the world! And if all of that isn’t enough, you’ll get an inside look at the brilliant marketing strategies that launched her small business to the very top. In this episode, we discuss: (5:42) The importance of owning your real estate – both online and physical (23:24) Understanding the history and African influence on Tennessee whiskey and the story behind Uncle Nearest (29:06) Practical tips to start raising serious money for your business as a woman or person of color (34:29) How Fawn recovered when her bank account was negative $1.4 million(42:25) Advice for owning a room, embodying your confidence, and standing strong in your identity (48:28) The most effective way to make your smaller brand stand out amongst the biggest companies (52:46) Fawn’s top marketing strategies to drive sales and scale your business super quickly Listen in and soak up all of the advice from a woman who has truly reshaped the business world. Cheers!If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![#689: Incentives That Work: How To Build A Culture Of Excellence In Your Small Business [Video]](https://video.getpvd.com/wp-content/uploads/2024/06/mp_217500_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/06/689/ Promoting a work environment where your team feels supported, encouraged, and motivated to grow your business.Picture this: You – leading a brilliant team that not only meets every expectation you set but exceeds them AND they do it all without feeling overwhelmed or burnt out. Sign me up! While I’m not perfect, I honestly believe that my fabulous team has cracked the code for creating and fostering a culture of growth and excellence for every single member of our team. My friend, as business owners, our success is directly tied to the performance of our team members. That’s why we need to make sure they feel extremely supported, encouraged, and motivated to put their best foot forward each and every day. From creating incentives to giving consistent recognition and implementing a game plan to prevent burnout – my team has tried it all! So, in this episode, I share exactly how we do it so you can apply it directly to your thriving business.But what if you don’t have a team?! Trust me – whether you only have one other team member, a virtual assistant, or a small team of contractors, these strategies can be applied in so many different ways. Today, you’ll hear about: (4:20) How we structure our annual bonuses for each team member (7:34) Why we have a four-day work week, the holidays we take off, and the value of unlimited PTO(14:09) The importance of understanding what motivates and lights up your team (15:25) Tips for encouraging your team to perform without pushing them too hard or creating burnout (19:49) Advice for promoting a supportive and appreciative work environment Listen in and take these strategies to your team today! I promise you – your team and your business will uplevel in no time! If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![#684: Online Operations Playbook: Key Strategies for Success from My Team [Video]](https://video.getpvd.com/wp-content/uploads/2024/05/mp_216989_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/05/684/ Streamline your business operations, prevent costly mistakes, and scale faster than you ever thought possible. One of my favorite compliments we get for our business is when people say, “Your business runs like a well-oiled machine!” It’s such a great feeling knowing that all the hard work is paying off and my customers are noticing. The secret? My fantastic Operations Department! They have streamlined everything for the business, saved my team valuable time, prevented costly mistakes, and helped me scale quicker than ever before. Which is why, in this episode, I’m so excited to introduce you to my brilliant Ops Department – a dynamic duo who makes everything behind the scenes flow seamlessly. They work on everything from legal and HR to launches, budget structuring, and event management – the list goes on! They’ve shared the five key strategies they use to streamline processes, improve efficiency, and bring my mission and core values to life! Now my friend, I know that not everyone has (or needs) an entire Ops team like I do, but don’t worry – these strategies apply to every entrepreneur and every business, no matter how big or small. Whether you’re working alone or with a team, these tips are guaranteed to help you work smarter, faster, and with less stress. Today, you’ll hear about: 7:14: My team’s step-by-step process for streamlining our business operations through standard operating procedures (SOPs) 17:50: Tips and tricks for leveraging AI to improve SOPs 20:39: How to create a comprehensive spreadsheet/“Program at a Glance” (PAG) for your virtual events 27:11: Why you need a quarterly tool audit to look at value and consolidate your work 29:04: My Ops team’s simple three stage process for mastering interviews Listen in and learn how to streamline your business operations and transform your hustle into a well-oiled machine. If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![#682: Socially-Programmed Anxiety: How Is It Affecting Your Success? With Kara Loewentheil [Video]](https://video.getpvd.com/wp-content/uploads/2024/05/mp_216820_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/05/682/ Rewiring your brain to create new beliefs and live the life you want on your terms. If you know me, you know I’ve always said that being an entrepreneur is 80% about your mindset. The webinars, list building, and funnels can all be taught, but getting your head in the right space is what will truly set you apart as a business owner! But did you know that as female entrepreneurs, we are actually socially programmed to have more anxiety, more stress, and more self-doubt? This makes it so incredibly challenging to embody that bold and unapologetic mindset. Lucky for you, my guest today is here to help you create brand new beliefs and lead you directly to the life you’ve always wanted! In this episode, I sit down with the fabulous Kara Loewentheil, a former lawyer turned master life coach, who literally spends her days helping women rewire their brains for success. Yes, you read that right! Today, we’re talking all about hacking your mindset using cognitive change strategies to unlearn those frustrating societal expectations. Over my 15 years of entrepreneurship, I’ve changed my mindset around lots of things, like money, my worth, and taking up space. But, even millions of dollars later, I still have a lot to learn. And I’m telling you – I learned so much from this chat with Kara, and I know you will, too! Today, we discuss: 5:35: What it actually means to be a feminist and how Kara teaches women to liberate themselves and achieve their dream life on their terms12:19: Tips for releasing the daily societal pressures put on you as a woman 17:54: Why women are socialized to prioritize others’ needs over their own (and how this can manifest in motherhood!) 23:03: Being bold with your money as a female entrepreneur29:49: How to reprogram your brain to stop negative self-talk and build new beliefs 33:40: Advice for overcoming the societal conditioning that leads to guilt, anxiety, and stress in women 37:40: Changing your perspective on time management to be more present in daily life 43:37: The steps women should take to run their businesses boldly, confidently, and courageously 51:01: Why Kara wrote her life-changing book Listen in and start showing up for yourself in a stronger and more consistent way in every aspect of your life! If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![#681: Mastermind Recap: My Weekend With 6 Top Female Entrepreneurs [Video]](https://video.getpvd.com/wp-content/uploads/2024/05/mp_216743_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/05/681/ A behind the scenes look into a mastermind weekend with some of the most brilliant female entrepreneurs I know. I want you to imagine all of the entrepreneurial goodness that can happen when a group of brilliant powerhouse women come together for a whole weekend just to brainstorm and mastermind their businesses. Sounds unbelievable, right? Well, I just got back from one of these weekends with a group of fabulous business gals, and let me tell you, it was a game-changer! Trust me my friend, being a part of a group like this will take your business to new heights and give you all the support and motivation your heart desires. We spent the weekend in a beautiful hotel, chatting in the lobby and sharing our top tips for upleveling our companies. Now, it was strictly business, but we also had a ton of fun! Today, I reveal my top takeaways from the weekend, lift the curtain on exactly how we structured it, and give you all of the tips and tricks you need so you can create your very own mastermind group just like ours! If you’re dreaming of having your own circle of business besties, then this episode is for you. In this episode, you’ll hear: 4:20: The difference between the way men and women talk about business 7:08: How we structured our mastermind weekend 9:49: Why everyone in the group supported each other despite being in the same niche 13:00: Tips and tricks for planning your very own mastermind weekend! 17:39: The importance of setting a positive tone and solid structure before the meetingListen in and get involved with a group or start one of your own now. You and your business deserve to have an incredible and rock-solid support system! If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![#680: Experiencing Content Creation Burnout? 5 Powerful Strategies I Swear By [Video]](https://video.getpvd.com/wp-content/uploads/2024/05/mp_216632_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/05/680/ Reclaiming your valuable time by efficiently and efficiently releasing high-quality content. If you’re just starting to build your online business, want to be the go-to expert in your field, or simply looking to impress your audience with game-changing tips and tricks, releasing consistent, high-quality content is absolutely crucial! My friend, creating content is way more than just sharing information. It’s like building a bridge that connects you directly to your audience. I’m telling you – this is such an incredibly powerful tool that holds the potential to literally change lives! But let’s face it, creating SO much content can make you feel super burnt out and extremely frustrated. Coming up with fresh ideas multiple times a week? Yeah, it’s tough stuff. That’s why, in this episode, I’m so excited to share the 5 brilliant strategies my team and I have been using for years (I’m talking since the very beginning) for creating content effectively and efficiently. Whether you’re a solopreneur or you have a team, these tips will take your content game to the next level. The best part? Because the content is so streamlined, you get to reclaim your valuable time and that sweet sweet freedom! You’ll walk away feeling more confident and equipped than ever to consistently release fantastic content. Today, I cover: 3:35: Our top strategies for mastering the art of inspiration, tapping into your creativity, and overcoming mental roadblocks 15:12: My favorite organization tools and management systems for increasing the efficiency of content creation 19:12: Tips and tricks for repurposing your existing content 22:13: How to integrate AI tools into your content process 26:41: Advice for infusing each piece of content with intention and purpose Listen in and start creating those beautiful connections with your audience!If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![#679: Strategic Vulnerability: How I Share Online About My Life & Business [Video]](https://video.getpvd.com/wp-content/uploads/2024/05/mp_216589_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/05/679/ The motto that’s been encouraging me to be more authentic and vulnerable with my audience. Have you ever found yourself just about to make a post on social media, but then you stopped to ask: Is this a tad too personal? Maybe a tiny bit cringey? Do I really want to risk oversharing with my loyal audience? Well, my friend, buckle up because this episode is just for you! Trust me – you’re gonna want to hit replay on this one. Let’s be honest, being vulnerable and authentic online isn’t exactly in my comfort zone. Give me an hour to tell you how to build an email list, embrace your entrepreneurial mindset, or craft an unstoppable digital course any day! But, sharing the details of my personal life online? Now, that’s quite the battle. However, I have to say that once I started opening up to my audience on a deeper level, I really felt incredible! At the end of the day, people want to do business with humans they connect with! Not faceless brands behind a screen. So, in this episode, I reveal how I’m stepping up my online authenticity game, share the brilliant motto that’s been my guiding light, and explain why expressing your true self will make you the best leader you can possibly be for your business. Today, you’ll hear about: 6:47: Why my motto for sharing personal content is “scars over scabs”12:03: Advice for using your vulnerable “scabs” to connect with your audience on a deeper level 14:24: Understanding that being a great leader is directly tied to being open, sharing life lessons, and embracing imperfections 18:06: How to learn from those who are a few steps ahead of you Listen in and start being unapologetic online today! Your audience is just waiting to get to know the real you. If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545