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Why you need to create your ideal client avatar BEFORE creating content | Isa Media Inc [Video]

Why you need to create your ideal client avatar BEFORE posting content || Your ideal client avatar should be at the center of your content strategy. This week’s video is all about understanding why you need an ideal client persona and the three ways your ICA should inform your content.Make your content go further! Download my free repurposing guide https://isamediainc.ck.page/05c485b391Follow along on Instagram for daily tips! https://www.instagram.com/isamediainc/😻 Work with Isa 🥰Ready to get your messaging and content strategy together? Sign up for IsaGood Message! https://portal.isamediainc.com/public/form/view/60e5af71f41f9f78b9e2d62bTools: Organize your content through AIrtable: https://airtable.com/invite/r/rfGxSTZ2

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Increase Sales

How can I utilize automations for my CRM? [Video]

Alone, the Automation and CRM features are amazing tools to use for organizing, tracking, and automating your business responsibilities. But together you can be sure that no prospect slips through the cracks and that every step of their journey through your pipeline is seamlessly automated. The magic of the ActiveCampaign CRM is what you build in automations. Let’s dive into the possibilities! #CRM #CustomerExperienceAutomation #Pipelines #Deals Connect with ActiveCampaign on social!LinkedIn: https://www.linkedin.com/company/activecampaign-inc-Instagram: https://www.instagram.com/activecampaignFacebook: https://www.facebook.com/activecampaign/Twitter: https://twitter.com/ActiveCampaign

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Increase Sales

Let’s Learn: Segmentation [Video]

Segmentation will allow you to create meaningful customer experiences by creating segments that ensure targeted messaging for your contacts. Let’s Learn is a series of videos that can help you learn ActiveCampaign features in less than 15-minutes! We walk through each lesson building knowledge of both strategy & technical application of the featured subject. Come learn Segmentation with us! #Segmentation #ContactManagement #CustomerExperienceAutomtion Connect with ActiveCampaign on social!LinkedIn: https://www.linkedin.com/company/activecampaign-inc-Instagram: https://www.instagram.com/activecampaignFacebook: https://www.facebook.com/activecampaign/Twitter: https://twitter.com/ActiveCampaign

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Increase Sales

Watch Me Build a Marketing Strategy in 10 Minutes For a Completely Random Business [Video]

s coming up with digital marketing strategies hard for you? Well, then you can just use mine. Today I want you to watch me build a marketing strategy in 10 minutes for a completely random business. Let’s now build a marketing strategy and I’m going to break down the steps.RESOURCES & LINKS:__________________________________________Ubersuggest: https://neilpatel.com/ubersuggest/__________________________________________Step one, check keyword ideas within Ubersuggest within that region. So I’ll go into Ubersuggest or ubersuggest.com, I’ll type in a keyword like ‘cosmetic dentistry’ or ‘dentistry’ and I would do it within not just the United States, but I will then change it to Orlando, Florida, because that’s where this business is based.And then you’ll see a list of keywords, go to the keyword ideas report on Ubersuggest and this gets me into step two; create a selection of keywords around cosmetic dentistry. Maybe there’ll be keywords around implants, maybe there’ll be about veneers, maybe they’ll be about teeth cleaning, the list can go on and on.So click all the keywords and download a list of all the ones that are related to your business and the services that you offer. Step three, analyze one of the top ranked website for the keyword. So let’s say one of the keywords is ‘cosmetic dentistry in Orlando, Florida’. I would Google for that term and I would look at all the top pages, the top 10, to see what they’re doing.Now one of the pages that ended up ranking was dynamicsmiledesign/cosmeticdentistry.html so I would go in there, look at that page. And that page has H tags, those are heading tags. What are all the topics that they created around cosmetic dentistry. And I would want to use them.Then to look at the user intent, which is to get a dentist or hire dentists or go to somewhere and get the service. They also have a form for contact information. That’s super important so that that way you can get leads. They also have a ‘request my appointment’ button in the header, which is cool because then a person, if they’re looking to schedule an appointment, they can get it done really easily.They can either call, which is the next thing, they have a phone number or they can just do it themselves if they’re on the go and they don’t want to call you. That’s an amazing user experience. Step four, instead of having one page about cosmetic dentistry, we’re going to have pages related to it, plus all the subtopics. So subtopics could be teeth whitening, dental implants, porcelain veneers, Invisalign, dentures, smile makeover, cosmetic bonding.By doing this, you’re creating, what’s called topic clusters. You’re covering all the topics related to a specific category and then Google’s like, ‘Hey, Neil’s going super in-depth. He’s going super thorough. We should rank them higher than someone else who just skims the surface because Neil is more likely to solve the issues for the customer or the searcher.’Step five, optimize Google My Business. You can get so much revenue from Google My Business if you’re a local business like this one. So you want to fill all the details in Google My Business, including your keywords and your description. You want to make sure you have a great landing page for people to click through to the website. You want to make sure you have the best shots that are possible of your facility, maybe even do before and after pictures if your customers or clients will allow it, even pictures of your team if they allow it. And you want to track reviews. The more reviews you have, the better off you are.And really a big thing is not just having the pictures of your location, but pictures of the results. Like if I was a restaurant, I would have pictures of the food, and people eating and laughing, going ha ha ha ha, and breaking down how they’re having amazing conversations and enjoy being in that place.Step number six, paid ads. Everyone talks about organic or paid. It’s not, one’s better than the other, you want to do everything that produces results. It makes you money, do it. And you want to put together an offer. So what is the lowest investment high-value offer that you can end up creating?You also want to target age groups in your local area. If you know that your customers are 60 for denture implants versus 30-year-olds wanting teeth whitening, you know who to target for different ad types.And you want to test the different offers for different groups within your region, so that way you can see what’s working better, what’s profitable, what’s not. And that your marketing strategy in under 10 minutes. If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/ Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.Find me on Facebook: https://www.facebook.com/neilkpatel/On Instagram: https://instagram.com/neilpatel/https://youtu.be/UgkNGB3LvKs#Marketing #DigitalMarketing #OnlineMarketing

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Increase Sales

How to Create Instagram Ads #Shorts [Video]

Instagram is a great platform to reach new and existing customers. Watch now to learn how to create Instagram ads and reach your target audience! #ShortsWatch the full video here: https://www.youtube.com/watch?v=iTstnwkiizk&list=PL-DAplYj3NS-_ivy4VhITc2sriVDRhRku&index=30 Subscribe: https://bit.ly/36gszTL // LYFE Marketing ➡ We’re LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we’re not holding back. But if you want a tailored strategy, then don’t hesitate to contact us on our website: http://lyfemarketing.com/contact-us

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Increase Sales

The Secret Sauce: 7 Effective CRO Tips to Unlock Your Marketing Growth Webinar [Video]

Want my team of digital marketing professionals to optimize your website? Click here to get a free strategy call: https://bit.ly/30cRC9n Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.Find me on Facebook: https://www.facebook.com/neilkpatel/Read more on my blog: https://neilpatel.com/blog

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My contact subscribed to hear from me, now what? [Video]

Getting a prospective customer to opt into messaging from your business can be a very exciting step in the right direction of nurturing them through your customer journey. It can also be a dangerous place to lose interest if you don’t use CXA to send this prospect the right message, at the right time via the right medium. Here is our number one way to make sure you make a great first impression and continue to develop those relationships that mean so much for your business.#CustomerExperienceAutomation #CustomerJourney #WelcomeMessageConnect with ActiveCampaign on social!LinkedIn: https://www.linkedin.com/company/activecampaign-inc-Instagram: https://www.instagram.com/activecampaignFacebook: https://www.facebook.com/activecampaign/Twitter: https://twitter.com/ActiveCampaign

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Increase Sales

How can I use automation recipes for my business? [Video]

The ActiveCampaign Marketplace is the perfect place to get started building your customized customer journeys and automating the repetitive tasks that take up too much time in your day. With our assortment of pre-made automations, you can find the automation that is specific for your industry or goal and import it right into your account! Let us do the heavy lifting while you focus on creating personal relationships with the contacts that are so important to your business.#Recipes #CustomerExperienceAutomation #AutomationFramework Connect with ActiveCampaign on social!LinkedIn: https://www.linkedin.com/company/activecampaign-inc-Instagram: https://www.instagram.com/activecampaignFacebook: https://www.facebook.com/activecampaign/Twitter: https://twitter.com/ActiveCampaign