![#665: Trends And Strategies For Membership Businesses In The World Of AI With Stu McLaren [Video]](https://video.getpvd.com/wp-content/uploads/2024/03/mp_215422_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/03/665/ Leveraging AI tools to build scalable course memberships with Stu McLaren.I’m sure you know that AI has become a massive part of our world over the past few years, and it’s become so integrated into our daily lives and businesses. For my business, it has been absolutely mindblowing to see just how much it has streamlined processes, increased efficiency, and grown our numbers in so many areas. My sweet friend, if you want to grow your online business beyond your digital courses, you might want to start thinking about memberships! So, it’s good that I brought my dear friend, Stu McLaren, back to the podcast to talk all about leveraging AI to build some incredible course memberships. Stu is truly THE membership genius, and he’s my go-to guy when it comes to learning how to create and launch scalable memberships. He has helped countless experts, authors, speakers, and business owners just like you translate their skills into recurring revenue through memberships. Believe me – you literally can’t afford to miss his expert strategies, tips, and advice for crafting your membership! So, if you’re curious about AI, if you’ve been thinking about creating a membership, or if you already have a membership and want it to continue to thrive, this is the episode for you!Today, we discuss: 4:28: The ways AI has streamled Q&A processes and content personalization for Stu’s business 12:15: Strategies to make your knowledge stand out from AI tools 16:22: Navigating AI’s impact on course memberships 24:13: How to use AI to free up more of your valuable time 26:23: Why you need to create a course membership for your online business 31:18: The keys to highly successful memberships 39:49: Everything you will learn in Stu’s FREE membership workshop Listen in and get ready to connect deeper with your beautiful community, scale your business, and free up way more time to spend doing the things you love! If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
online course marketing
![#664: 5 Steps To Creating The Best Version Of Yourself (& Your Business): Part 2 [Video]](https://video.getpvd.com/wp-content/uploads/2024/03/mp_215355_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/03/664/ My checklist to help you evaluate your progress, stay on track, and reach. Hey there, my friend! I’m so excited to share with you Part 2 of The Multi-Millionaire Mindset: Five Things to Do for Dramatic Growth. But if you still need to check out Part 1, make sure to do that first, and then come back here for the next step! In this part, I give you a super simple and incredibly helpful checklist that you can use every quarter to evaluate your progress in those five areas. It doesn’t matter whether you’re a seasoned entrepreneur or a newbie – this checklist will be your secret weapon for achieving your goals. I’ve personally used this strategy and checklist in quarterly meetings with my team so I can guarantee it’s been proven successful. But let me tell you, it’s not just about checking off boxes on a list. It’s all about taking action and making moves towards your goals. That’s why I also share some tips and tricks for staying right on schedule and avoiding any distractions. In this episode, I cover: 2:19: A refresher of the 5 things that you should focus on each quarter for growth3:22: How my team uses quarterly check-ins to help us reach our goals6:19: Tips and tools for staying on track 9:12: A checklist for evaluating your progress in personal and business growth 11:57: How to get your hands on my special freebie! Listen in, and if you know someone who’s working hard to build their business and could use this checklist, please don’t hesitate to send them my way!If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![#663: Backstage Pass: My Customer Experience Team Shares Their Top Strategies [Video]](https://video.getpvd.com/wp-content/uploads/2024/03/mp_215255_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/03/663/ Building a business free of overwhelm with an efficient customer experience department.Today, I’m feeling grateful for running my business for the past 15 years! I’ve had the pleasure of building incredible teams along the way, including my customer experience department. I’m so proud of the crucial role they’ve played in supporting both our company and our students.In this episode, I share my CX team’s strategies for managing time, avoiding overwhelm, and handling all responsibilities effectively. Trust me, customer service is not just about responding to emails and questions – it’s about using every interaction as an opportunity to showcase your company values and turn one-time buyers into lifelong brand supporters!Even if you’re just starting out, you’ll eventually need to build a team as your business grows, and having a CX department that takes care of all the details so you can focus on creating amazing courses, memberships, and masterminds can make all the difference.You’ll hear all about: 4:07: Hiring people who are cultural fits with a willingness to help in other departments 9:05: How my CX team protects their time, sets daily goals, and avoids email overwhelm 15:47: Tools for automating repetitive tasks 19:37: Tips for using guided responses to increase efficiency and accuracy when replying to customers 24:32: Three customizable AI prompts for crafting thoughtful guided responses 27:52: The importance of having a quality control checklist Listen in and make these strategies your own so that you can build a business free from overwhelm! Customizable ChatGPT prompts for crafting effective guided responses: Prompt #1 for if you often see students having issues finding your trainings: My students occasionally encounter difficulties accessing a weekly live video I host. Can you create a helpful and empathetic response explaining the common steps to troubleshoot this? Please include guidance on finding the video pinned to the Facebook Group… and tell them to make sure they’re connected to WIFI rather than data on their phone if the video is not streaming well. Also, add a note offering further assistance if these steps don’t resolve the issue.Prompt #2 for students who feel behind in your course: Write a compassionate and constructive response for students who have not been able to start my course and feel behind due to their life circumstances. The response should acknowledge their concerns, and provide suggestions on how to make the most of the course materials. Include the reminder students can go at their own pace because they have lifetime access to the course. Add in advice to download the step-by-step PDFs, and take advantage of personalized support options like the weekly Q&As I host. End the response inviting them to reach out with specific areas they’re struggling with, and tell them I am happy to help further. Prompt #3 for ensuring students can easily log into your course:I need a guided response for technical support questions related to my students not being able to log into their course that’s hosted on Kajabi. The response should be easy to understand for non-technical users. Include this login link and steps to check their spam folder for the email containing their password details. Provide an option for them to reply if the problem persists.If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![#661: The Copywriting Tips & Trends You Don’t Wanna Snooze On In 2024 with Laura Belgray [Video]](https://video.getpvd.com/wp-content/uploads/2024/03/mp_215083_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/03/661/ Finding your unique voice, crafting incredible copy, and building the business of your dreams with Laura Belgray. My friend, today’s episode is truly a treat! My fantastic guest and I go way back (I’m talking 15 incredible years) and she is a real-deal copywriting genius who had her first million-dollar year just as she turned 50. She’s here to share all of her proven copywriting tips and tricks and empower you to follow your dreams, no matter your age! I’m so excited to welcome Laura Belgray back to the show! You might know her as the brilliant mind behind “Talking Shrimp,” the co-creator of “The Copy Cure,” and the author of the hilariously titled book “Tough Titties” – yes, you read that right! Now, Laura’s not your average award-winning copywriter; she’s on a mission to help entrepreneurs just like you find their unique voice and then monetize it. From writing for massive clients to teaching business owners to craft their own game-changing copy, her insights are like a breath of fresh air! Today, we discuss: 6:28: How to get paid just for being yourself in the online space14:37: Why it’s never too late to chase your dreams21:31: Laura’s “relaxed timeline” approach to business 31:52: The wonderful ways Laura’s lifestyle differs from mine34:10: Advice for finding your version of success on your own terms 38:19: Tips and tricks for writing a killer email subject line44:50: Copywriting trends, newsletter hacks, and the importance of sounding human in the rise of AI49:11: Behind-the-scenes of Laura’s book, “Tough Titties”Listen in because embracing your authentic self doesn’t just feel amazing – it’s an absolute gift for your business! If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![#658: What To Look For When Hiring A Right Hand Person [Video]](https://video.getpvd.com/wp-content/uploads/2024/03/mp_214824_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/03/658/ Every lesson, tip, and strategy I’ve learned from my first year with my CEO.As an entrepreneur, I completely understand that your business is your baby, and you’ve put in a ton of hard work to build it from scratch. So, the thought of handing over some of your responsibilities and bringing in a CEO can be pretty nerve-racking. But trust me, if you want to make a big impact on the world (which I know you do), you have to let others in and delegate those larger leadership roles! That’s why I want to share with you all the lessons, tips, and strategies I’ve learned from my first-year with Jaws, my fabulous CEO. Now, before you think hiring a CEO is years away from where you are now, think again! Whether you’re just starting out or want to make the leap to the next level, this conversation is for you. I’ve said it before and I’ll say it again – hiring is one of the best decisions you can make for your business! I don’t believe there’s any special prize for doing everything by yourself – it’s okay to ask for help. I promise you’ll get to where you want to go so much faster with the right support! Just imagine the possibilities when you’re free to shine in your zone of genius while your CEO handles the nitty-gritty. Today, you’ll hear about: 3:43: What is an integrator? 4:48: Being mindful of codependency to avoid emotional distractions9:08: How to get super clear on the roles and responsibilities for you and your CEO13:22: Why you have to take a backseat, be a mentor, and let go of your ego 16:11: Tips for developing a healthy relationship with your CEO21:03: The importance of regular and positive communication Listen in for all you need to know about making that big hire. Then, stand back and watch your business take off! If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![#655: Why The Level Of Your Self-Worth Determines The Level Of Your Success with Jamie Kern Lima [Video]](https://video.getpvd.com/wp-content/uploads/2024/02/mp_214528_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/02/655/ Here’s how you can double your net worth by doubling your self worth with Jamie Kern Lima. Today, we’re not talking about your typical marketing strategies, growing your email lists, or crafting digital courses. No, my friend, today we’re talking about something even more important for you and your business – your self-worth! I know, I know, this topic is a little different, but trust me, upleveling your self-worth will create that rock-solid foundation for taking your business to new heights.If you feel like you’ve hit a ceiling in your business despite all of your hard work, a low self-worth might be acting as an invisible barrier. But don’t worry! I’ve invited the best of the best to help you out. My fabulous guest today, Jamie Kern Lima, believes that doubling your self-worth can actually double your net worth. I like those numbers! Jamie is the same incredible woman who created IT Cosmetics from her living room and later struck a billion-dollar deal with L’Oreal. So, she knows what she’s talking about! And let me tell you, when I realized that self-worth was THIS important, it was a total game-changer for me and my business. We also touch on Jamie’s new unbelievable book, “Worthy,” which is full of so many juicy tips and tricks that will truly change the way you walk through life. In this episode, we discuss: 10:55: The difference between self-confidence and self-worth21:14: Strategies Jamie used to overcome her lowest self-worth moments 30:09: How to know if you’re in “survival mode” and the impact it has on your business 34:21: Advice for tuning into your intuition, trusting it, and embracing your most authentic self36:37: Everything you can expect when you dive into “Worthy” Listen in because everything becomes possible when you believe you’re enough. Your dreams, ambitions, and goals all align with your self-worth!If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![#654: 5 Female Influencers & Entrepreneurs Who Inspire Me To Be Bolder [Video]](https://video.getpvd.com/wp-content/uploads/2024/02/mp_214485_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/02/654/ How these 5 amazing female entrepreneurs are encouraging me to make bolder decisions and take more risks.One of the most beautiful parts of entrepreneurship is the opportunity to connect with so many amazing people from all walks of life with all kinds of perspectives. You might come across someone completely different from you and you don’t necessarily agree with everything they say – but the way they show up in their life and for their business is somehow intriguing and inspiring. My friend, these are the types of people that you can truly learn the MOST from! That’s why, in this episode, I’m doing something a little different – I’m sharing 5 incredible female entrepreneurs and influencers who have made me feel uncomfortable in the best way possible. Because I believe that the most significant growth comes from moments when you’re uncomfortable. Each of these fabulous women are so different from me personality-wise, but they’ve all pushed me to make bolder decisions, take risks, and be an all-around badass entrepreneur. Honestly, what more could you want? In this episode, I highlight: 5:36: How Leila Hormozi embraces vulnerability, boldness, and inspires confidence in others9:32: Lauryn Bosstick’s unapologetic and authentic approach to building a brand, despite being in an industry that can be superficial 13:29: The way Codie Sanchez shares business strategies and real-world examples to help others build businesses 17:21: Reese Witherspoon’s ability to transform her acting career into a successful business model 19:43: The teachings of Dr. Anita Phillips on the importance of embracing and nurturing emotions rather than suppressing them with the help of your community So, listen in and get ready to push yourself to be the best version of yourself you can be! If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![BONUS: New Gmail & Yahoo Email Authentication Requirements For Online Marketers with Alyssa Dulin [Video]](https://video.getpvd.com/wp-content/uploads/2024/02/mp_214462_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/02/alyssa-dulin/ An urgent message for anyone who markets their business online – which includes you!I’m here today with a super important bonus episode you literally can’t afford to miss! My friend, if you’re listening to this podcast, I know you’re working incredibly hard to market your business online, so listen up. The email deliverability systems of Gmail and Yahoo are undergoing some major changes. This means your beautifully crafted marketing emails might not be hitting your customer’s inbox! But don’t worry, I’ve called in an expert to help us all stay ahead of the game. My guest, Alyssa Dulin, is the head of deliverability at Convertkit and sends over 2 billion emails a month! So, you can rest assured that we’re in the best hands possible! In this episode, she covers everything you need to know about email deliverability: from what it is and why it’s so crucial to fully understanding the latest changes with Gmail and Yahoo, and most importantly, how you can navigate through all of this without getting sent to “Gmail jail”. (But even if you do, Alyssa has tips for getting out right away!) Today, we discuss: 5:24: Why email deliverability is so important 7:19: Breaking down the major authentication changes happening with Gmail and Yahoo12:46: Tips for reducing the amount of clicks on the new “one-click unsubscribe button” 15:41: How to avoid email spam complaints and tools for “list bombing” prevention 27:43: Steps to take if you get put in “Gmail jail” Listen in, and be sure to implement everything you learn today right now! Your inbox and your business depend on it. If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![#651: Gutsy Entrepreneurs: How To Nurture Community For Yourself & Your Business with Natalie Franke [Video]](https://video.getpvd.com/wp-content/uploads/2024/02/mp_214168_0_0jpg.jpg)
To listen to the full episode and to get the show notes, head here: https://www.amyporterfield.com/2024/02/651/ Building a supportive and thriving community for you and your small business with Natalie Franke. My friend, you and I both know that entrepreneurship can get pretty lonely at times. But, lucky for us, having a community can be as small as two people who connect and support each other. And, let’s face it, the pandemic taught us all about the importance of connection, both online and in-person. Being a part of a community is so much more important for small business owners than you might think! Community helps us keep going even when things get tough and allows us the opportunity to learn from an array of wonderful people. Plus, science has literally shown that we thrive the most when we have supportive people around us!That’s why I’m excited to introduce you to my guest today, Natalie Franke. She’s a community-building mastermind and the Head of Community at Flodesk. Natalie has helped thousands of small business owners cultivate communities, and today, she’s here to share her expertise with you. But, we acknowledge that stepping into a community can be a bit intimidating, which is why we also chat about Natalie’s fabulous book, Gutsy. It’s your guidebook to uncovering the unapologetic courage within you and building up the confidence to make your unique impact on this world. In this episode, we discuss: 10:11: Why community is an entrepreneur’s secret to success 16:05: The inspiring story behind Rising Tide Society 22:38: Tips for tapping into a community to fuel your small business and your emotional wellbeing28:37: The first steps for getting involved in a community 32:17: How to conquer any anxiety or negativity around online communities 41:27: Advice on taking a leap toward your dreams, shaking off fear, and making the change you desire Listen in because a big, beautiful community is out there just waiting for you to find them. And I’m here to cheer you on every step of the way! Rate, Review, & Follow on Apple Podcasts If you’re thinking… “I love Amy and Online Marketing Made Easy,” then please Rate, Review, & Follow on Apple Podcasts! https://podcasts.apple.com/us/podcast/online-marketing-made-easy-with-amy-porterfield/id594703545
![Elements of a Great Sales Page 👩🏼💻🔥 | Coaching Website Design #lifecoach #coachingonline [Video]](https://video.getpvd.com/wp-content/uploads/2023/01/mp_183994_0_0jpg.jpg)
Want to know the elements of a great sales page? Better yet, check out the full video where I’m sharing what goes into a spectacular life coach website—including my best tips for attracting more dream clients for your coaching business. #webdesign #luxurybranding #lifecoach #moriahriona SUBSCRIBE for my best luxury branding, small business marketing, and business tips specifically for coaches, creatives, and service-based female entrepreneurs: https://youtube.com/moriahriona?sub_c…♦ | WORK WITH MORIAH | ♦Luxury Brand Leader: A 4-month, one-on-one strategy and design intensive to re-imagine your brand, design your website, and solidify your marketing plan.https://moriahriona.com/luxury-brand-…♦ | MENTIONED | ♦Video: Ideal Client Avatar for Life Coaches: https://youtu.be/U-x-UGjGh8sClient Breakthrough Guide: https://moriahriona.com/ideal-client-…Video: How to Build a Luxury Brand for Your Coaching Business: https://youtu.be/g9uFT8-ncME♦ | TOOLS & TEMPLATES | ♦Client Breakthrough: 50-page guide: https://moriahriona.com/ideal-client-…Client Onboarding Email Template: https://moriahriona.com/client-onboar…Social Media Marketing Course: https://brilliantsocialbrand.moriahri…Contracts for Coaches, Designers, Photographers, and more: http://bit.ly/MRBcontracts♦ | FREE RESOURCES | ♦Luxury Branding Guide: https://moriahriona.com/luxury-guideBrand Blueprint: https://moriahriona.com/brand-blueprintIdeal Client Worksheet: https://moriahriona.com/ideal-client-…♦ | FOLLOW ALONG | ♦Instagram: https://instagram.com/moriahrionaWebsite: https://moriahriona.comPinterest: https://pinterest.com/moriahrionaSubscribe on YouTube: https://youtube.com/moriahriona?sub_c…—This video or description may contain affiliate links. The information provided is for educational and informational purposes only. This is not professional advice. Please consult your attorney, accountant, or other professional before making any changes to your business.
![The Secret to Increasing Customer Success Metrics (How HubSpot Trained Millions) | Chris LoDolce [Video]](https://video.getpvd.com/wp-content/uploads/2022/09/mp_150764_0_0jpg.jpg)
For more insights to supercharge your customer success, check out this FREE masterclass with top experts from HubSpot, Salesforce, Later, and Active Campaign here 👉 https://thnk.cc/3qO4AnRWe spoke with Chris LoDolce, former director for HubSpot Academy and current founder of SaaS Academy Advisors, to share some of his trade secrets to increasing not only customer success but acquisition and scaling too. The short answer is customer education – but, most companies are getting it wrong. Watch the video to find out the 7 pillars you need for strategic success. Learn more about Christ at: https://www.saasacademyadvisors.com/Create your own online courses at: http://thinkific.com/Visit our blog: http://blog.thinkific.comAnd follow us at:https://www.linkedin.com/company/thinkifichttp://www.instagram.com/thinkifichttp://www.facebook.com/Thinkifichttp://www.twitter.com/thinkific