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Entrepreneurship

Why Creative Work Is Less Valuable In 2024 [Video]

Why Creative Work Is Less Valuable In 2024

In the past decade, hiring a crew with expensive gear to shoot videos was a norm. But those days are over. Technology has leveled the playing field, lowering the barrier to entry. The shift we see now is from being paid to produce videos to being paid to host them.

Take Enes, for example. He showcases multi-million dollar properties, not because he has the best camera, but because he has a captivating personality. His videos get hundreds of thousands of views.

Here’s the key takeaway: You need to transition from being behind the camera to being in front of it. There’s only one you, and by hiding, you’re holding back your unique value. Many can operate a camera, but few can engage an audience with their words and presence.

Embrace this shift and let your personality shine. That’s where the real value lies

#CreativeShift #ContentMarketing #PersonalBrand #VideoStrategy #TheFutur

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Host: Chris Do (Bald Asian Guy Talks About Business)
Cinematographers/Editors: @RodrigoTasca & @Tascastudios MOCS Media

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Categories
Entrepreneurship

Live Seminar: Born in the USA: How Place of Origin Shapes Brand Identity [Video]

Join us for our special Branding Question Time seminar on October 24th. We’ll dive deep into the fascinating relationship between a brand's place of origin and its identity. Our expert panel will explore how the label "Made In..." influences perceptions, using iconic brands like Apple and IKEA as case studies.Featured Panelists:Charlotte Ungerth, Global Medical Marketing Director at RELIFEMichael Persson Gripkow, Course Director, Place Branding, Berghs School of CommunicationAnna Gissler, Head of Communication and Market at AMF FastigheterJulian Reisz, Director of Innovation at ARLA FoodsJulian Stubbs, Strategic Branding Head at UP THERE, EVERYWHEREModerator: Maddy Savage, a seasoned broadcaster with two decades of experience in global media.About UP THERE, EVERYWHERE:UP is a full-service branding, marketing and digital agency that operates globally. We work in distributed teams around the world while connecting with you locally. We offer creative and strategic services for everything from market research and analysis, branding, identity and communications, through to website and ecommerce site development, inbound, content and social media marketing, to film and webinars. Our unique business model has always embraced remote working, which means we can call on a much wider team to work on your assignments - locally or globally. And unlike many global agencies we don't have an A Team and a B team. We just have your team.Because we span the globe, we can also work on client projects 24/7, moving projects around to maximise time. This boosts our efficiency and speed, making us more flexible than any other agency on earth.Hit that notification bell 🔔 so you never miss an update, and we look forward to seeing you shortly.

Categories
Entrepreneurship

Understanding Your 'Why': The Motivation Behind Starting A Business [Video]

When you start a project, do you stop to think about the reason?Your "why" should drive your motivation and keep you focused on your goals during difficult times. Knowing your "why" can help you create a clear vision for your business and make strategic decisions that align with your purpose.Learn more at: https://christianespinosa.com/books/the-smartest-person-in-the-room/#CyberSecurity #TSPITR #SelfHelpBook