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Entrepreneurship

Using automations to save time and push podcasts with Caspian Studios [Video]

Using automations to save time and push podcasts with Caspian Studios

In this video, Caspian Studios delves into the world of podcasting and email marketing, sharing their journey and experiences:

πŸŽ™οΈ Who They Are
Caspian Studios is a podcast as a service company, known for producing content series tailored for B2B businesses. With a production lineup of over 60 shows, including the highly popular fiction podcast “Murder in HR,” they are dedicated to delivering top-quality content.

πŸ“§ ActiveCampaign’s Role
Discover why Caspian Studios considers ActiveCampaign their primary tool for email marketing. Their commitment to ensuring emails land in inboxes, rather than spam folders, is paramount. ActiveCampaign is used to effectively reach different lists and segments.

πŸ“¬ The Power of Their Core Newsletter
Caspian Studios’ core newsletter, which reaches 2000+ subscribers, boasts impressive engagement, response rates, and click-through rates. It serves as a crucial driver of revenue and a platform for maintaining high-quality communication.

πŸ’‘ Saving Time with Automation
To manage the multitude of podcasts in their portfolio, Caspian Studios relies on time-saving automations. They’ve saved hundreds of hours by employing drag-and-drop automation setups.

🎯 Personalization Matters
Caspian Studios places great emphasis on personalized communication. They’re dedicated to tailoring emails to each individual, ensuring a unique experience for their audience.

πŸ’Œ Beyond Bulk Emails
They do not settle for one-size-fits-all approaches. Instead, they strive to deliver tailored content to their customers, community, and prospects, making their outreach efforts more meaningful.

πŸš€ Top Advice for Marketing Automation
Their expert advice: Create a concise three-email sequence for new email subscribers. It’s a two-way communication street – they learn about their audience while the audience learns about them. They see a major uptick in listens after sending out a suggestion of what specific episode to start on in the 3rd email.

πŸ“ˆ Success with Automation
Caspian Studios’ automated approach yields excellent click-through rates, providing the information people seek when embarking on something new.

Join Caspian Studios as they share their insights, experiences, and the tools that have led to their podcasting and email marketing success. Don’t forget to like, subscribe, and hit the notification bell for more valuable content!

Subscribe for more tips, information, and marketing best practices!

Connect with ActiveCampaign on social!

LinkedIn: https://www.linkedin.com/company/activecampaign-inc-
Instagram: https://www.instagram.com/activecampaign
Facebook: https://www.facebook.com/activecampaign/
Twitter: https://twitter.com/ActiveCampaign

#automation #podcast #savetime #podcastmarketing #CustomerExperienceAutomation #EmailMarketing #MarketingAutomation #CRM #SalesCRM #EmailDeliverability #SalesSoftware #MarketingSoftware #Email #SalesAutomation #Newsletter #CustomerExperience
00:00 Introduction
00:15 They chose ActiveCampaign for Deliverability
00:57 Automation templates save hundreds of hours
01:15 Personalization and Segmentation
01:34 Advice for podcaster marketing – 3 step automation

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Categories
Entrepreneurship

How A Stanley Tumbler Became a $750M Viral Hit [Video]

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Categories
Entrepreneurship

Branding and Marketing: What's The Difference? With Vince Warnock [Video]

Welcome back to the Leadership Stack Podcast! Today we have Mr. Vince Warnock, a marketer, speaker, and author of the book β€œChasing the Insights.” For our premiere episode with Mr. Warnock, he will be answering a few questions from Mr. CEO at 22, Sean Si, about digital marketing. How essential marketing is for businesses? What are the differences between branding and marketing? And how do marketing and branding work together in making your business successful? Hop into this valuable episode of the Leadership Stack Podcast!Vince Warnock on Social Media:LinkedIn: https://www.linkedin.com/in/vdub01Website: https://vincewarnock.com/Book: https://chasingtheinsights.com/___Part 1 - Branding and Marketing: What's The Difference? https://youtu.be/v2ZoCtZVlUcPart 2 - Should You Really Go for Paid Ads? https://youtu.be/ERD6ZIp3I94Part 3 - Is Word of Mouth Marketing More Effective? https://youtu.be/xpzzPhc0VGA___To learn more about entrepreneurship, leadership & management, you can follow us on:Facebook: https://www.facebook.com/leadershipstack/TikTok: https://www.tiktok.com/@leadershipstack?lang=enListen on Spotify: https://leadershipstack.com/spotifyJoin our community and ask questions here: https://from.sean.si/discordleadme.ph/facebookSean Si on Social Media:LinkedIn: https://www.linkedin.com/in/seansiFacebook: https://www.facebook.com/seansi.speaks/Websites:SEO Hacker: https://seo-hacker.comSEO Services: https://seohacker.services/Sean Si: https://sean.si/Check out Sean's new project: Aquascape Philippines: https://aquascape.phEnroll now in Sean Si’s Masterclass:https://sean.si/masterclass/Support Sean Si’s work by becoming a patron:https://www.patreon.com/seansiWhere Sean Si invests and make his money work for him:https://leadme.ph/growinvest