Content Marketing

Why Meaning Matters Most In Branding (And How To Build It) [Video]
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Entrepreneurship

Why Meaning Matters Most In Branding (And How To Build It) [Video]

In this premier episode, Katie Morton (editor-in-chief, Search Engine Journal) and Mordy Oberstein (founder, Unify Brand Marketing) explore why meaning is the foundation of successful brand marketing.They break down how branding compounds over time, why emotional connections matter, and how to differentiate between surface-level and deep emotional engagement.

Why Your Branding Strategy is Failing and How to Fix It – Insights from Carolyn Pachas [Video]
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Entrepreneurship

Why Your Branding Strategy is Failing and How to Fix It – Insights from Carolyn Pachas [Video]

Join us on the latest episode of the 1SEO Podcast with host CJ Bachmann as we welcome Carolyn Pachas, a digital marketing specialist with extensive experience in sales, marketing, real estate, and resource development. Carolyn shares her invaluable insights on crucial topics like:✅ The importance of understanding social media algorithms and their impact on success.✅ The critical role of consistency in branding and its long-term benefits for businesses.✅ Why businesses should collaborate with experienced marketers to maintain their brand’s visual identity.✅ Breaking down the costs of professional marketing services and what factors contribute to these expenses.✅ Managing client expectations and communicating the reality that digital marketing results don’t happen overnight.✅ Tailoring marketing strategies for different types of clients, from small businesses to large corporations.✅ The advantages of integrating organic and paid advertising for a comprehensive marketing approach.Don’t miss this insightful conversation packed with expert advice and practical tips!🔗 Listen now!About Our Guest:Carolyn Pachas is a seasoned digital marketing specialist who has worked with marketing firms, small business owners, and nonprofits. With a Bachelor’s Degree in Professional Communications & Emerging Media, she has expertise in organic and paid advertising, SEO, and Google Analytics. Carolyn is known for her ability to provide educational seminars and virtual workshops on the latest trends in social media and content marketing.Learn more about Carolyn here: https://www.linkedin.com/in/carolynpachas/#1SEOPodcast #DigitalMarketing #Branding #SocialMedia #MarketingExpert #PodcastCALL: 215-946-1046EMAIL: info@1seo.comVISIT: https://1seo.com/FOLLOW US:https://www.facebook.com/1seodigitalagency/https://twitter.com/1SEODigitalhttps://www.instagram.com/1SEOdigital/https://www.linkedin.com/company/1seo-com

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Bet on these marketing channels for 2024 says these tech Experts [Video]
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Entrepreneurship

Bet on these marketing channels for 2024 says these tech Experts [Video]

In this video, 2 tech experts, Jason Lemkin of SaaStr and Wade Foster of Zapier, talk about what marketing channels they are betting on for 2024.This is an excerpt from the “Angles and Insight” Podcast!Listen on all major podcast networks! Links to those can be found here:https://anglesandinsight.transistor.fm/In this video Jason and Wade discuss:- Your email list is more than just a list – it’s an asset that can work for generations.- Despite the changing landscape, SEO remains highly effective and efficient.- SEO requires ongoing effort and creativity but offers significant returns on investment.- Content marketing is not dead; it’s just more competitive, requiring a higher level of creativity and dedication.- Standing out in today’s saturated market requires focusing on what you do best.- Identify your strengths and dedicate the majority of your resources to mastering them.Subscribe for more tips, information, and marketing best practices!Not a customer? Try it free at: ActiveCampaign.com/freeConnect with ActiveCampaign on social!LinkedIn: https://www.linkedin.com/company/activecampaign-inc-Instagram: https://www.instagram.com/activecampaignFacebook: https://www.facebook.com/activecampaign/Twitter: https://twitter.com/ActiveCampaign#marketing #tech #podcast #CustomerExperienceAutomation #EmailMarketing #MarketingAutomation #CRM #SalesCRM #EmailDeliverability #SalesSoftware #MarketingSoftware #Email #SalesAutomation #Newsletter #customerexperience 00:00 Introduction00:41 The Enduring Power of SEO01:15 SEO in 2024: What’s Working?02:02 The Misconceptions About SEO and Content Marketing03:10 Standing Out in a Saturated Market04:02 Focusing on Your Strengths05:15 Conclusion

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Getting Clients in a Crowded Market: Lead Generation Strategies for Creatives [Video]
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Entrepreneurship

Getting Clients in a Crowded Market: Lead Generation Strategies for Creatives [Video]

🔥 What if I told you that fairness in business is a myth and the real secret to explosive growth lies in creating demand and supply tension? In this compelling discussion, Chris Do and Daniel Priestley peel back the layers of what truly makes a business irresistibly profitable. From tackling lead generation challenges to devising strategies to eclipse competitors, this video is packed with insights that no entrepreneur should miss.What You’ll Learn:📈 Understanding demand and supply tension and why doing a good job isn’t enough.🚀 Proven strategies to create a demand for your offerings that far exceeds the supply.💡 The power of lead generation in building a profitable and confident business.🎯 How to position yourself against giants and still stand out.🌍 Insightful takeaways from businesses that have successfully navigated demand & supply.✏️ In This Episode:00:00 – Intro01:14 – The Secret to Lead Generation03:00 – What is Demand & Supply Tension?06:49 – Example: What Glastonbury Taught Us About Marketing10:17 – But How Do I Create Demand As A Creative?13:27 – Targeting Top-Tier Buyers for Maximum ROI 17:19 – Basic Strategy: Waiting List/Interest List18:09 – Waiting List vs. Interest List23:30 – Secrets to Triggering Demand & Converting Buyers26:33 – What Problem Are You Solving?28:30 – Use Transparency As Your Business Magnet30:24 – Advanced Strategy: The Assessment 38:05 – Example: Start-up Branding Company 40:20 – Active Prompt from Chris Do 42:14 – Tailoring Assessments for Impactful Engagement45:45 – Landing Page Essentials for Effective Lead Generation48:58 – Daniel Priestley’s Scorecard Marketing Book & ScoreApp51:20 – Leveraging the ScoreApp in Your Business54:05 – Positioning Yourself as a Prime Choice Through Scarcity56:57 – Overcoming Capacity Concerns w/ Transparency & Alignment1:00:03 – Crafting Your Ideal Client Profile 1:05:00 – Understand how the ScoreApp Can Help Your Business1:24:48 – Conclusion1:28:52 – Outro 👊 Don’t just watch, act. Subscribe to the channel now and turn on notifications. Join the community of forward-thinkers who are not just dreaming of success but making it a reality. Are you ready to be one of them?#businessstrategy #leadgeneration #entrepreneur #getmoreclients #businessgrowth 📱Sign Up for the ScoreApp:https://www.scoreapp.com/thefutur📚 Learn More From Daniel:https://www.amazon.com/stores/Daniel-Priestley/author/B00699HDBA?ref=ap_rdr&isDramIntegrated=true&shoppingPortalEnabled=true🫶 Where to Find Daniel PriestleyInstagram: https://www.instagram.com/danielpriestley/🔎 Get access to more for FREE here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsWe love getting your letters. Send them here:The Futur c/o Chris Do556 S. Fair Oaks Ave. #34Pasadena CA 91105*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris Do (Bald Asian Guy Talks About Business)Cinematographers/Editors: @RodrigoTascathe futur, chris do, sense of urgency sales, building anticipation, the psychology of selling, lead generation, get more clients, daniel priestley, business buyer behavior, urgency in marketing, buyer persona, sales psychology hacks, scarcity and urgency, Social media marketing, supply and demand, how to get clients, how to get more clients, lead generation strategies, b2b lead generation, how to get more leads, client attraction, content marketing, sales for creatives

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How to Talk About Price or Budget Using Price Bracketing [Video]
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Entrepreneurship

How to Talk About Price or Budget Using Price Bracketing [Video]

How do you talk about the price of your services? What is price bracketing? Why should you say a price before you show a price?In this video, Chris Do talks about the importance of why should say a price before you waste any time creating a proposal. Learn more about our Business Bootcamp, designed to help you attract the right clients and grow your business: https://ftris.me/oTTC#PriceBracketing #PricingCreativity #PriceAnchoring #TheFuturPricing Creativity by Blair Ennshttps://www.winwithoutpitching.com/pr…FREE Resources here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do556 S. Fair Oaks Ave. #34Pasadena CA 91105*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media

#1 Tactic For Growing Businesses [Video]
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Entrepreneurship

#1 Tactic For Growing Businesses [Video]

Ever wondered why some businesses skyrocket while others plateau? 🚀💡 Chris Do and Leila Hormozi share the secret: Focus on ONE thing at a time for maximum growth. Dive into the strategy that’s changing the game. #businessgrowth #entrepreneurtips #onestepatatimeWant a deeper dive on business growth? Get access to FREE resources here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do556 S. Fair Oaks Ave. #34Pasadena CA 91105*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media

How to Negotiate a Lowball Offer [Video]
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Categories
Entrepreneurship

How to Negotiate a Lowball Offer [Video]

What is price anchoring? Between you and your client, who should say the price first? How do you know if your prospects can afford you? What do you do when a client lowballs you?Learn more about our Business Bootcamp, designed to help you attract the right clients and grow your business: https://ftris.me/ZPEFUtJ#PriceAnchoring #cheapclients #pricingcreativity #graphicdesign #thefutur #anchoringbiasPricing Creativity by Blair Ennshttps://www.winwithoutpitching.com/pr…FREE Resources here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do556 S. Fair Oaks Ave. #34Pasadena CA 91105*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media

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Appreciate Your Past Self [Video]
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Entrepreneurship

Appreciate Your Past Self [Video]

Navigating the ‘messy middle’ of life’s challenges? Leila Hormozi reveals how difficult times fuel personal growth. 🌟#shorts #personalgrowth #philosophicalwisdom #lifechallenges FREE here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do556 S. Fair Oaks Ave. #34Pasadena CA 91105*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media

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Blueprint For Modern Web Design: Deep Dive w/ Vitaly Friedman [Video]
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Entrepreneurship

Blueprint For Modern Web Design: Deep Dive w/ Vitaly Friedman [Video]

Dive into the world of User Experience with essential design hacks and insights that can elevate your web projects. This video unpacks crucial tips and strategies for creating compelling, user-friendly web interfaces. Learn from industry experts on how to blend creativity with functionality, making your websites not just visually appealing but also highly intuitive and accessible.#uxdesigntips #webdesign #designmastery #userexperience FREE Resources here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do556 S. Fair Oaks Ave. #34Pasadena CA 91105*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media

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This vlog contains an auto-curated collection of videos which may not always reflect our opinions and/or practices.