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Entrepreneurship

How Inbound Marketing Is Rapidly Changing [Video]

How Inbound Marketing Is Rapidly Changing

Over the past decade, the world of marketing has witnessed a seismic shift, and at the heart of this transformation lies the revolutionary concept of inbound marketing. Inbound marketing, with its customer-centric approach and emphasis on creating valuable content, has taken the marketing world by storm, redefining traditional practices, and propelling businesses into a new era of growth and engagement.

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Answer the public: https://answerthepublic.com/
Ubersuggest: https://neilpatel.com/ubersuggest/

Revolutionizing Marketing with AI: The Future is Here: https://youtu.be/l_U4aQTj6Mg
New to Digital Marketing- 10 Essential Tips for a Strong Start: https://youtu.be/4abNIEHj-10
My Secrets To Creating an SEO Friendly Website: https://youtu.be/5I1hXX_xz7c
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Gone are the days of intrusive advertising, pushy sales tactics, and one-size-fits-all marketing campaigns. Inbound marketing focuses on attracting potential customers through personalized and informative content, drawing them in naturally like a magnet. By providing value, education, and solutions to their problems, businesses build trust and establish meaningful connections with their audience.

With the rise of the internet and the proliferation of social media, consumers are no longer passive recipients of marketing messages. They have become empowered, discerning, and actively seek out information that matters to them. Inbound marketing recognizes and respects this newfound power of consumers, positioning brands as helpful resources rather than intrusive advertisers.

Attracting customers involves creating relevant and compelling content that addresses their pain points and interests. Engaging them involves interacting with potential customers through various channels, such as social media, blogs, and email marketing. Delighting customers means continuing to provide value even after the sale, turning them into loyal brand advocates who refer others and contribute to the brand’s growth.

Businesses now have access to powerful tools that enable them to gather data, analyze consumer behavior, and measure the effectiveness of their marketing efforts. This data-driven approach empowers marketers to make informed decisions, optimize their strategies, and deliver more personalized and relevant experiences to their target audience.

Furthermore, inbound marketing has proved to be particularly effective in the age of ad-blockers and ad fatigue. Traditional outbound marketing methods, such as TV and radio ads, direct mail, and pop-up ads, are losing their effectiveness as consumers become adept at tuning them out.

However, with the rise of inbound marketing comes new challenges. The rapid pace of change in digital marketing requires marketers to stay ahead of the curve, adapting their strategies to evolving consumer preferences and technological advancements. Social media platforms, search algorithms, and consumer behavior are in a constant state of flux, demanding agility and continuous learning from marketers.

Marketers must consistently innovate and think outside the box to create memorable and shareable content that resonates with their target audience.

The journey towards success in inbound marketing may be dynamic and demanding, but for those who embrace the change, the rewards are limitless – increased brand loyalty, higher customer retention, and sustainable business growth in the digital age.

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Categories
Entrepreneurship

How to Choose the Right Colour for Your Brand | Basic Marketing Colour Psychology [Video]

What do colours mean to you? What is your favourite colour? What is colour psychology?! Each colour has both positive and negative associations which makes it really important to ensure your business uses the right colours to send the right message to your customers. This video covers key meanings behind colours to help you select the RIGHT colour for your business brand.________________________________________________________________________Timestamps for this Branding Colour Psychology Video:00:00 Colours and meanings01:06 Why are colours important in branding?02:00 What is Colour Psychology?02:33 How are colours influencing customers?02:36 The psychology and effect of Red03:09 The psychology and effect of Orange03:28 The psychology and effect of Yellow04:10 The psychology and effect of Blue05:13 The psychology and effect of Black05:31 Different colour meanings in different industries05:38 Why McDonalds uses Red and Yellow06:15 Why Fanta is orange06:31 Why Redbull uses Red and Blue06:42 Why tech and insurance companies use Blue in their branding06:56 Different meanings of colours in different cultures________________________________________________________________________Sources and References used in Video:Roaf, H.E., 1933. Colour vision. Physiological Reviews, 13(1), pp.43-79.B. Mikellides, (2012) 4 - Colour psychology: the emotional effects of colour perceptionhttps://digitalsynopsis.com/advertising/psychology-of-colors-in-marketing/https://99designs.com/blog/tips/branding-colors/https://uxdesign.cc/importance-of-colors-on-your-website-and-logo-b5468e9f0a10https://study.com/academy/lesson/color-meanings-in-different-cultures.html________________________________________________________________________Thanks so much for watching and don’t forget to like and subscribe to give this video (and my self-esteem) a boost! Follow me on Instagram and come say hi.This video is not sponsored but I may received commission on any links in the description.___________________________________________________________________________#colourpsychology #smallbusinessmarketing #marketingmum #branding

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Entrepreneurship

How To Start An Online Six Figure Business in 2022 (Go From $0 To $100,000 In One Year) [Video]

Learn step by step how to start an online six figure business in 2022 and go from $0 to $100,000 in one year. This is the same strategy i used and how I went from $0 and to six figures in one year starting my online coaching business. Subscribehttp://www.youtube.com/shaunsurgener?sub_confirmation=1LINKS: 🏦 EARN 8.05% APY WITH GEMINI EARN: https://www.gemini.com/share/enq4zdlce📈 Earn Free Stocks With RobinHood 🤝 https://join.robinhood.com/shauns824💰 Earn Up To 12% APY on Voyager Crypto Staking https://voyager.onelink.me/WNly/referral?af_sub5=248C02USEFUL COACHING GUIDES (FREE) ✓👉 Create Life On YOUR TERMS and Maximize Fulfillment in 90 days https://www.shaunsurgener.com/ultimate-guide-to-a-life-unleashedTOP VIDS YOU WILL ENJOY 🔥👉 6 BEST Dividend ETFs For Passive Income 2022 (That'll Make You Rich) https://youtu.be/9DpEYRbjw88👉 5 Best Travel Credit Cards 2022 https://youtu.be/c-M2CXDVWCY👉 Top 6 Monthly Dividend ETFs To Earn Income 2022 https://youtu.be/t5o1paNg7fQ👉 Top 6 Vanguard ETFs To Buy In 2022 https://youtu.be/S1lOtM3pBI4👉 5 Monthly Dividend Stocks That Will Pay Your Bills (High Yield) https://youtu.be/KtMP7RwdJCY👉 5 Easy and Free Ways To Make Money Fast Online https://youtu.be/P5uJoB1uwRg👉 High Yield Savings Accounts You Must Have https://youtu.be/pRIEDi0T7b8👉 How I Saved $100k In 4 Years With No Job https://youtu.be/wVbTD9BujnQ👉 Once You Save Your First $1k- Do This https://youtu.be/TNigVNNk0NI👉 How To Turn $10k Into $1million https://youtu.be/ufBovBRndjw👉 $60million Bel Air Mansion Tour https://youtu.be/G3a-gvOXIPQWORK WITH SHAUN🔥 Life & Finance Coaching https://www.shaunsurgener.com/ultimatelifeunleashed💪 Fitness Coaching https://www.shaunsurgener.com/fitness📅 Schedule Free 30min Consultation https://calendly.com/shaunsurgenercoachingSOCIAL▸ Website: https://www.shaunsurgener.com▸ TikTok: https://vm.tiktok.com/TTPdjkErsd/▸ Instagram: https://www.instagram.com/shaunsurgener/▸ Facebook: https://www.facebook.com/shaun.surgener/▸ FB Coaching Page: https://www.facebook.com/groups/669121597222531▸ LinkedIn: https://www.linkedin.com/in/shaunsurgener/QUESTIONS?👉 DM Shaun on IG @shaunsurgener 👉 Comment on the videoTIMESTAMP:00:00 Intro00:24 Find A Problem To Solve3:47 Identify Customer Avatar4:41 Create Your Offer5:19 Find Your Audience5:58 Engage and NurtureStarting an online business can be challenging but in this video I want to walk you through step by step how to start an online six figure business in 2022 and go from $0 to six figures in just one year. This is the strategy that I used to get my first six figures as a fitness coach and eventually also becoming a life coachThis process works no matter what type of online business or even retail business you have. It even works for e-commerce business, brick and mortar, and more. This process will help you create an online business in 2022 so that you can make money online fast and make money with no investmentHere's how to start a business online and make your first six figures as an online business or business in generalSTEP 1. FIND A PROBLEM TO SOLVEEvery business has one purpose. To solve a problem. If you are going to have an online business, service based business online, you need to understand what problem you are here to solve. SKILLSWrite down what you are skilled at or willing to learn. I also talk about side hustles and side hustle ideas on my channel all the time. PASSIONWhat are you passionate about. What brings you energy. Write down everything that you are passionate about.ECONOMYWhat will people pay you for?Then you want to determine how these all combine. For me I was into fitness and nutrition and decided to be an online fitness coach and eventually a life coach.STEP 2. IDENTIFY CUSTOMER AVATAR.The key to a successful online business is knowing your audience. Breakdown everything you know about your potential customer. From age, gender, location, desires, fears, wants, dislikes, etc.STEP 3. CREATE YOUR OFFERCreating a successful online business means you need a great offer. Customers should know exactly what they are getting purchasing from youSTEP 4. FIND YOUR AUDIENCEIf you are going to build an online business or online service based business and make money online fast and go from $0 to $100,000 fast you must know where your customers are. Youtube, instagram, forums, blogs, twitter, tiktok, pinterest, etc.STEP 5. ENGAGE AND NURTUREStarting an online business is about creating community and groups. You want to provide valuable content and info to help people with the problem that you solve for free. Over time they will begin to buy from you so you can make money.This is how to earn money online, free ways to make money, and how to start an online business in 2022.❎ These videos are simply for entertainment purposes only and should not be considered financial advice. You (and only you) are responsible for any investment losses or gains.

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Entrepreneurship

What Is Service Automation? The Most Overlooked Source of Income for Small Businesses [Video]

Deliver impressively, create raving fans and increase customer lifetime value with service automation, the third component of business automation. Learn more about the benefits of service automation and see examples here:https://keap.com/product/what-is-service-automation?ls=social&beta=true&utm_source=youtube&utm_medium=video&utm_campaign=ytseo&utm_term=2024_04_19&utm_content=social___________________________Keap is on a mission to simplify growth for entrepreneurs. We liberate and empower small businesses to strengthen their families, communities and economies. For 20 years, we have been helping small businesses get organized, follow up and automate to grow sales and free up time. Today, as the pioneer of sales and marketing automation software for small businesses, Keap serves more than 200,000 users globally.Try a free trial of Keap today https://freetrial.keap.com/signup?ls=social&beta=true&utm_source=youtube&utm_medium=video&utm_campaign=freetrial&utm_term=DEFAULT&utm_content=socialCheck out a demo of Keap https://keap.com/product-demo?ls=social&utm_source=youtube&utm_medium=video&utm_campaign=demo&utm_term=DEFAULT&utm_content=socialLinkedin: https://www.linkedin.com/company/keap-growingFacebook: https://www.facebook.com/keapInstagram: https://www.instagram.com/keapTwitter: https://twitter.com/keapgrowing