Why Creative Work Is Less Valuable In 2024 [Video]

In the past decade, hiring a crew with expensive gear to shoot videos was a norm. But those days are over. Technology has leveled the playing field, lowering the barrier to entry. The shift we see now is from being paid to produce videos to being paid to host them.

Take Enes, for example. He showcases multi-million dollar properties, not because he has the best camera, but because he has a captivating personality. His videos get hundreds of thousands of views.

Here’s the key takeaway: You need to transition from being behind the camera to being in front of it. There’s only one you, and by hiding, you’re holding back your unique value. Many can operate a camera, but few can engage an audience with their words and presence.

Embrace this shift and let your personality shine. That’s where the real value lies

#CreativeShift #ContentMarketing #PersonalBrand #VideoStrategy #TheFutur

FREE Resources here: https://thefutur.com/free-resources

🚀 Futur Accelerator
The step-by-step blueprint and coaching program designed to get your creative business off the ground:
https://thefutur.com/accelerator

🥇 Futur Pro
The professional creative community designed to grow your personal brand, your business, and your network:
https://thefutur.com/pro

✍️ Other Courses, Templates, and Tools:
https://thefutur.com/shop

🎙 The Futur Podcast:
https://thefutur.com/podcast

Recommended books, tools, music, resources, typefaces & more:
https://thefutur.com/recommendations

Music by Epidemic Sound:
http://share.epidemicsound.com/thefutur

Shorts Playlist:
https://www.youtube.com/@thefutur/shorts

We love getting your letters. Send them here:
The Futur c/o Chris Do
556 S. Fair Oaks Ave. #34
Pasadena CA 91105

*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.

—
Host: Chris Do (Bald Asian Guy Talks About Business)
Cinematographers/Editors: @RodrigoTasca & @Tascastudios MOCS Media