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Entrepreneurship

Who’s Going To Tell Your Story [Video]

Who’s Going To Tell Your Story

Alinka Rutkowska is the CEO of Leaders Press, a USA Today and Wall Street Journal best-selling press, where she creates books for entrepreneurs from scratch and launches them into best-seller with a 100% success rate. She runs a hybrid publishing house with traditional distribution (via Simon & Schuster) through which more than 500 entrepreneurs have been able to share their stories with the world.

Alinka has been featured by Forbes, Entrepreneur Magazine, Entrepreneurs on Fire, and numerous other outlets. Her mission is to help 10,000 entrepreneurs share their wisdom with the world by 2030.

Here’s a glimpse of what you’ll learn:

• The success of Alinka’s primary school newspaper venture
• The influence and support Alinka’s scholarly family imparted
• What the impetus for leaving the corporate world was for Alinka
• How self-publishing worked for her first book
• Why you should decide to tell your own story
• The process Leaders Press takes a book idea through
• Insights into bestseller list selections
• The difference between lead generation and lead conversion
• How explosive growth was a challenge for Alinka at the start of this year

In this episode…
Alinka Rutkowska, a five times USA Today bestselling author, is originally from Poland and she recalls her first entrepreneurial venture in primary school there: putting together a school newspaper to compete with the existing paper she didn’t like. That likely signaled her ultimate future in books and authorship.

Though Alinka went through business school and worked in multinational corporations to great success, she ultimately returned to her founding passion of books and publishing. Today she is the CEO of Leaders Press which has 198 authors on the USA Today bestseller list. Alinka aligns her passion for entrepreneurship with her publishing savvy by largely launching and promoting books on business and publishing.

In this episode of What CEOs Talk About, host Martin Hunter and Alinka Rutkowska discuss how Alinka came to self-publish her first book and how its success allowed her to step away from the corporate world to start her business. She details exactly how her company, Leaders Press, assists entrepreneurs in taking their books from idea to bookstore success, why it’s important to tell your own story, how books are chosen to be on bestseller lists, and how lead generation from books works. You will want to hear Alinka’s story and the insights she has on how you could be an author.

Sponsor for this podcast…

This podcast is brought to you by URGEO.
https://www.urgeo.com/

URGEO is the Latin for urge: A strong desire to drive change, stimulate thought, incite feeling, and encourage action.

Martin Hunter and his team provide liberation for the CEO and Board of a company through their fractional COO services.

URGEO’s fractional COO services help to move you through growing pains so that your company can flourish and improve its profits.

They have worked with a multitude of companies in SaaS, CPG, mining, and transportation, from start-ups to large multinational corporations. They specialize in helping companies avoid roadblocks and stay on the right strategic and operational track for growth.

If you are a visionary and want an integrator to get everything done for you, then you need to get in touch with URGEO today.

To learn more about their services, visit https://www.URGEO.com or email them directly at info@urgeo.com

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Categories
Entrepreneurship

How To Start An Online Six Figure Business in 2022 (Go From $0 To $100,000 In One Year) [Video]

Learn step by step how to start an online six figure business in 2022 and go from $0 to $100,000 in one year. This is the same strategy i used and how I went from $0 and to six figures in one year starting my online coaching business. Subscribehttp://www.youtube.com/shaunsurgener?sub_confirmation=1LINKS: 🏦 EARN 8.05% APY WITH GEMINI EARN: https://www.gemini.com/share/enq4zdlce📈 Earn Free Stocks With RobinHood 🤝 https://join.robinhood.com/shauns824💰 Earn Up To 12% APY on Voyager Crypto Staking https://voyager.onelink.me/WNly/referral?af_sub5=248C02USEFUL COACHING GUIDES (FREE) ✓👉 Create Life On YOUR TERMS and Maximize Fulfillment in 90 days https://www.shaunsurgener.com/ultimate-guide-to-a-life-unleashedTOP VIDS YOU WILL ENJOY 🔥👉 6 BEST Dividend ETFs For Passive Income 2022 (That'll Make You Rich) https://youtu.be/9DpEYRbjw88👉 5 Best Travel Credit Cards 2022 https://youtu.be/c-M2CXDVWCY👉 Top 6 Monthly Dividend ETFs To Earn Income 2022 https://youtu.be/t5o1paNg7fQ👉 Top 6 Vanguard ETFs To Buy In 2022 https://youtu.be/S1lOtM3pBI4👉 5 Monthly Dividend Stocks That Will Pay Your Bills (High Yield) https://youtu.be/KtMP7RwdJCY👉 5 Easy and Free Ways To Make Money Fast Online https://youtu.be/P5uJoB1uwRg👉 High Yield Savings Accounts You Must Have https://youtu.be/pRIEDi0T7b8👉 How I Saved $100k In 4 Years With No Job https://youtu.be/wVbTD9BujnQ👉 Once You Save Your First $1k- Do This https://youtu.be/TNigVNNk0NI👉 How To Turn $10k Into $1million https://youtu.be/ufBovBRndjw👉 $60million Bel Air Mansion Tour https://youtu.be/G3a-gvOXIPQWORK WITH SHAUN🔥 Life & Finance Coaching https://www.shaunsurgener.com/ultimatelifeunleashed💪 Fitness Coaching https://www.shaunsurgener.com/fitness📅 Schedule Free 30min Consultation https://calendly.com/shaunsurgenercoachingSOCIAL▸ Website: https://www.shaunsurgener.com▸ TikTok: https://vm.tiktok.com/TTPdjkErsd/▸ Instagram: https://www.instagram.com/shaunsurgener/▸ Facebook: https://www.facebook.com/shaun.surgener/▸ FB Coaching Page: https://www.facebook.com/groups/669121597222531▸ LinkedIn: https://www.linkedin.com/in/shaunsurgener/QUESTIONS?👉 DM Shaun on IG @shaunsurgener 👉 Comment on the videoTIMESTAMP:00:00 Intro00:24 Find A Problem To Solve3:47 Identify Customer Avatar4:41 Create Your Offer5:19 Find Your Audience5:58 Engage and NurtureStarting an online business can be challenging but in this video I want to walk you through step by step how to start an online six figure business in 2022 and go from $0 to six figures in just one year. This is the strategy that I used to get my first six figures as a fitness coach and eventually also becoming a life coachThis process works no matter what type of online business or even retail business you have. It even works for e-commerce business, brick and mortar, and more. This process will help you create an online business in 2022 so that you can make money online fast and make money with no investmentHere's how to start a business online and make your first six figures as an online business or business in generalSTEP 1. FIND A PROBLEM TO SOLVEEvery business has one purpose. To solve a problem. If you are going to have an online business, service based business online, you need to understand what problem you are here to solve. SKILLSWrite down what you are skilled at or willing to learn. I also talk about side hustles and side hustle ideas on my channel all the time. PASSIONWhat are you passionate about. What brings you energy. Write down everything that you are passionate about.ECONOMYWhat will people pay you for?Then you want to determine how these all combine. For me I was into fitness and nutrition and decided to be an online fitness coach and eventually a life coach.STEP 2. IDENTIFY CUSTOMER AVATAR.The key to a successful online business is knowing your audience. Breakdown everything you know about your potential customer. From age, gender, location, desires, fears, wants, dislikes, etc.STEP 3. CREATE YOUR OFFERCreating a successful online business means you need a great offer. Customers should know exactly what they are getting purchasing from youSTEP 4. FIND YOUR AUDIENCEIf you are going to build an online business or online service based business and make money online fast and go from $0 to $100,000 fast you must know where your customers are. Youtube, instagram, forums, blogs, twitter, tiktok, pinterest, etc.STEP 5. ENGAGE AND NURTUREStarting an online business is about creating community and groups. You want to provide valuable content and info to help people with the problem that you solve for free. Over time they will begin to buy from you so you can make money.This is how to earn money online, free ways to make money, and how to start an online business in 2022.❎ These videos are simply for entertainment purposes only and should not be considered financial advice. You (and only you) are responsible for any investment losses or gains.

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Entrepreneurship

Getting Started with ActiveCampaign in 9 Minutes [Video]

Welcome to Getting Started With ActiveCampaign! In this comprehensive video, we'll walk you through the initial steps to set up your ActiveCampaign account and leverage its features for your business success - all in 9 minutes!This video is designed to help you get started quickly and efficiently.We'll cover everything from creating your account and configuring important settings to setting up automation and importing contacts.First, we'll guide you through the process of signing up for a 14-day free trial on the ActiveCampaign website. Then, we'll show you how to add your information to configure your account.Once you're in your account dashboard, we'll explore essential settings like adding your address for email compliance and enabling site tracking to monitor visitor activities on your website.You'll also learn how to create lists and import contacts using CSV files, essential steps to organizing your contacts effectively within ActiveCampaign.Next, we'll dive into setting up an automation that sends a welcome email to contacts when they subscribe to your list. This automation will help you engage with your audience right from the start.Throughout the video, we'll provide helpful tips and best practices to ensure you're getting the most out of ActiveCampaign for your business.And don't worry if you need to revisit any steps - we'll guide you on how to navigate back to your dashboard or access resources for further assistance.In the end, you'll have a fully configured ActiveCampaign account, ready to start nurturing and sending emails to contacts as soon as they subscribe to your list.Check out the description below for additional resources and stay tuned for more training videos and updates. If you have any questions or comments, feel free to let us know - we're here to help you succeed with ActiveCampaign!Subscribe for more tips, information, and marketing best practices!Not a customer? Try it free at: ActiveCampaign.com/freeConnect with ActiveCampaign on social!LinkedIn: https://www.linkedin.com/company/activecampaign-inc-Instagram: https://www.instagram.com/activecampaignFacebook: https://www.facebook.com/activecampaign/Twitter: https://twitter.com/ActiveCampaign#gettingstarted #activecampaign #howto #CustomerExperienceAutomation #EmailMarketing #MarketingAutomation #CRM #SalesCRM #EmailDeliverability #SalesSoftware #MarketingSoftware #Email #SalesAutomation #Newsletter #customerexperience 00:00 Welcome to Getting Started With ActiveCampaign!00:19 Signing Up for ActiveCampaign00:30 Adding Your Information01:11 Exploring Your Account Dashboard01:27 Configuring Important Settings02:38 Adding Your Address03:03 Enabling Site Tracking03:34 Creating a List03:47 Importing Contacts04:39 Setting Up an Automation05:00 Creating a Welcome Email06:22 Adding Contacts Through Forms07:31 Conclusion and Resources

Categories
Entrepreneurship

How to Choose the Right Colour for Your Brand | Basic Marketing Colour Psychology [Video]

What do colours mean to you? What is your favourite colour? What is colour psychology?! Each colour has both positive and negative associations which makes it really important to ensure your business uses the right colours to send the right message to your customers. This video covers key meanings behind colours to help you select the RIGHT colour for your business brand.________________________________________________________________________Timestamps for this Branding Colour Psychology Video:00:00 Colours and meanings01:06 Why are colours important in branding?02:00 What is Colour Psychology?02:33 How are colours influencing customers?02:36 The psychology and effect of Red03:09 The psychology and effect of Orange03:28 The psychology and effect of Yellow04:10 The psychology and effect of Blue05:13 The psychology and effect of Black05:31 Different colour meanings in different industries05:38 Why McDonalds uses Red and Yellow06:15 Why Fanta is orange06:31 Why Redbull uses Red and Blue06:42 Why tech and insurance companies use Blue in their branding06:56 Different meanings of colours in different cultures________________________________________________________________________Sources and References used in Video:Roaf, H.E., 1933. Colour vision. Physiological Reviews, 13(1), pp.43-79.B. Mikellides, (2012) 4 - Colour psychology: the emotional effects of colour perceptionhttps://digitalsynopsis.com/advertising/psychology-of-colors-in-marketing/https://99designs.com/blog/tips/branding-colors/https://uxdesign.cc/importance-of-colors-on-your-website-and-logo-b5468e9f0a10https://study.com/academy/lesson/color-meanings-in-different-cultures.html________________________________________________________________________Thanks so much for watching and don’t forget to like and subscribe to give this video (and my self-esteem) a boost! Follow me on Instagram and come say hi.This video is not sponsored but I may received commission on any links in the description.___________________________________________________________________________#colourpsychology #smallbusinessmarketing #marketingmum #branding