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Entrepreneurship

Ways to nurture your customers with marketing automation [Video]

We all know that customer relationships are key to long-term success. But how do you manage personalized relationships at scale and still make each one feel meaningful? Enter: marketing automation.

By automating repetitive tasks and personalizing customer journeys, marketing automation helps you nurture your audience with relevant and timely messages. It’s the key to building stronger relationships, driving engagement, and ultimately increasing customer loyalty—without having to micromanage every interaction.

In this article, we’ll explore how you can leverage marketing automation to keep customers engaged and why it’s a must-have for any successful strategy. Whether you’re looking to improve retention, increase sales, or simply create more meaningful interactions, marketing automation can help you make it happen—effortlessly. 

Why marketing automation should in your marketing toolkit

91% of marketers say marketing automation helps them achieve their objectives, with 60% citing improved targeting as the top perceived benefit. Other significant benefits are improved efficiency and ROI, enhanced customer experience, increased number of leads (34%), and higher lead quality.

Of marketers who use …

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Entrepreneurship

Flutterwave Launches Virtual Workshop to Bolster Tech Skills Among African Youth [Video]

Flutterwave, a prominent African fintech firm, has introduced a two-day virtual training program aimed at equipping young Africans with practical expertise for careers in technology. The Accelerate Workshop, scheduled for April 26 and May 3, 2025, targets university students, recent graduates, and early-career professionals across the continent, offering sessions in

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Entrepreneurship

618 Washington Street, Miles City, MT (MLS #401014) [Video]

618 Washington Street, Miles City, MT Other, High-visibility. Multiple income streams. Unlimited potential. This Main Street property includes a 2 bed / 1 bath home with basement and a large shop with space for 3+ vehicles. Perfect for an investor or business owner looking for strong exposure and solid returns.Use the shop for your businessauto, retail, storage, tradesor rent it out. The house can bring rental income or can be used for staff or office space.Prime Main Street frontage unbeatable exposure Detached shop with garage door, 3+ vehicle capacity Residential home ready to repurpose and rent. Great for live/work setups, business use, or pure rental income Flexible GC zoningWhether you're starting a business, expanding your portfolio, or just need storage with upsidethis property delivers. Bring your ideas, energy and this will be a dream come true.Call nowopportunities like this move fast.(MLS #401014)