Unmatched Home Services Marketing Solutions in Southern California [Video]
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Entrepreneurship

Unmatched Home Services Marketing Solutions in Southern California [Video]

Southern California‘s demand for home services is high. With shifting consumer behavior, technological advancements, and a saturated market, a comprehensive marketing plan is essential for SoCal businesses to stand out.

Whether you’re an electrician, plumber, landscaper, or home improvement professional, it’s vital to understand local homeowners’ needs and implement effective and unmatched home services marketing strategies to increase brand awareness, generate leads, build a trusted reputation in your market, and increase your ROI.

Understanding the Southern California Market

In 2023, California led the way for openings of home services businesses, with a whopping 26,000 openings. Meanwhile, the international market for home services is projected to grow 18.91% through 2026.

Marketing home services in SoCal is challenging due to high demand and competition. To succeed, it’s essential to understand local demographics and customer preferences.

Seasonal and Lifestyle Trends

Seasonal trends, like increased demand for heating services in winter and pool maintenance or landscaping in summer, significantly affect service demand. …

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PCI students launch businesses and give back to community – PortageOnline.com [Video]
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Entrepreneurship

PCI students launch businesses and give back to community - PortageOnline.com [Video]

Students in the applied commerce program at Portage Collegiate Institute showcased their business ventures last week after a semester of hard work. The event featured student-run companies offering everything from custom apparel and cleaning services to marketing strategies and community-focused food programs. Gavin Taylor, who teaches applied commerce at PCI, says the event gives students a real taste of entrepreneurship. Weve got some students selling lip gloss, bracelets, snacks, social media marketing services, house cleaning, clothing, lots of variety, notes Taylor. Each visitor acts as a judge, receiving ten $1,000 PCI Bucks to invest in their favourite student businesses. Though friendly, the competition is designed to simulate real-world decision-making and customer engagement. googletag.cmd.push(function() { if($(document).width()

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