Our story shows the vital role which mothers play in giving their child the best start in life. The viewer learns how parents can influence a baby’s future from conception and birth through to adulthood with the right nutrition and care.
Whether that’s helping improve their communication skills or giving them a taste of adventure. The two-minute video ends with the message that mothers have ‘the power to give their baby the gift of a brighter, healthier future’ with AptaClub being there with the viewer at every step.
It was critical that there was a consistent look and feel with the wider AptaClub branding and content marketing. Working with lead agency Prophecy Unlimited to bring their creative concept to life. We ensured that the new film worked as an effective part of the existing suite of videos, with the appropriate storyboard, tone and styling. Our team led the planning of …