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Entrepreneurship

Starting a Business From a Failed Startup with Matthew Berk – Honest Ecommerce Ep. 174 [Video]

Berk started his career as a software engineer and considers himself a product-focused builder. He is the creator of the first local search engine and is the author of a wide range of patents on everything from VoIP to data mining. He’s an equal-opportunity coffee drinker but is most fond of fresh crop Geishas from Colombia. As the co-founder and chief executive officer of Bean Box, a global marketplace for specialty coffees, coffee subscriptions, and coffee gifts, Matthew Berk is responsible for the development, growth, and vision of the brand. In This Conversation We Discuss: [00:00] Intro[01:12] How Matthew conceptualized Bean Box[04:19] The parallels to Lean Startup principles[05:08]Try things even if you get it wrong [07:11] Doing Ecom is trying to sell 2 products[09:26] Focus on getting the products into people’s hands[10:59] 2 areas where you could easily get lost in[11:43] How to avoid “price spiraling”[16:14] Competitor comparison can be pointless[17:54] Sponsor: Electric Eye https://electriceye.io[18:14] Sponsor: Mesa https://apps.shopify.com/mesa[18:58] Sponsor: Gorgias https://gorgias.grsm.io/honest[20:24] Sponsor: Rewind https:/rewind.com/honestecommerce[20:55] Sponsor: Klaviyo http://klaviyo.com/honest[21:42] The ratio between capital raised and revenue generated[22:47] Investing in people is a rocket fuel for business[24:15] Capital can obfuscate your problems[27:05] The entrepreneur’s job is prioritizing problems[28:31] You don’t have to grow if you don’t want to[32:09] When should you go custom[37:10] Would Bean Box’s strategy 8 yrs ago work today?[39:02] Where to find Bean BoxResources:Subscribe to Honest Ecommerce on Youtube https://www.youtube.com/c/HonestEcommerce?sub_confirmation=1Connect with Matthew https://www.linkedin.com/in/matthewberkShare the joy of small-batch, locally-roasted beans with coffee lovers around the country https://beanbox.com/Read The Lean Startup http://theleanstartup.com/bookScale your business with https://electriceye.io/Download Mesa at the Shopify App Store https://apps.shopify.com/mesaLevel up your customer support https://gorgias.grsm.io/honestRespond to any of Rewind’s welcome emails and mention HONEST ECOMMERCE to get 1 month free http://rewind.io/honestGet started with a free account at http://klaviyo.com/honestIf you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!Review Link: http://getpodcast.reviews/id/1447700156Honest Ecommerce is a weekly podcast, community & educational resource providing online store owners with honest, actionable advice to increase their sales and grow their business. Visit http://honestecommerce.co/ for more information.If you like our videos, consider subscribing & joining our FREE Facebook grouphttps://www.facebook.com/groups/honestecommerce/Or get all our content sent directly to your inbox by subscribing to our newsletter: https://honestecommerce.co/pages/subscribe

Categories
Entrepreneurship

Business Branding – Why it Matters & How it Works [Video]

Hey Everyone,  Jerry with Vinci Digital https://www.vincidigital.com Check out our lastest IG post to see the top 4 reasons why your brand might be fucked. To summarize real quick, the four most commons reasons brands fail are:#1 No Planning or Piss Poor Planning#2 Data Blindness or Making Opinion-Based Decisions or you could call this just ignoring reality…. #3 Failing to Adapt to Change or Not Paying attention to Trends#4 Disregarding the fundamentals of Branding – because branding is a hell of alot more than just your logo! But more important than any of this, I wanted to just plug our new blog post on vincidigital.com that drops tomorrow called Business Branding: Why It Matters and How it Works. In this post I take you through everything you need to know to build an amazing brand from the ground up along with some great examples of brands that are absolutely killing it. I also talk about some of the common challenges and difficulties that many brands face and how to overcome them. Check out the blog here: https://www.vincidigital.com/business-branding-why-it-matters-and-how-it-works/ I’m so excited to share this with you all! Drop us a comment, a question, or even some of the brand challenges you are dealing with and we’ll be happy to give you some valuable feedback!See you soon! Make today a great one.

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Entrepreneurship

Animations & Interactions: Giving in to the dark (mode) side – Built By Hand Ep 5 [Video]

Try Webflow for FREE: https://ftris.me/webflow-bbhIn the fifth episode of Built By Hand, Ben is sitting down to take his personal portfolio website to the next level with animations and interactions in Webflow. How can you create engaging interactions with no or low code? How do you animate with zero experience?Join Ben as he makes his website move… building a dark mode switch and MORE. For more series content you can’t see anywhere else, check out: https://thefutur.com/built-by-handFollow Timothy Ricks: https://www.youtube.com/channel/UCv7GaKrmF2BBLN1dSrNFwHQFollow Greg Gunn: https://www.ggunn.com/Enroll in Animation for Designers: https://thefutur.com/animation-for-designersThe Gap by Ira Glass (Again):https://vimeo.com/85040589TUTORIALS!The Original Dark Mode Switch Tutorial:https://www.youtube.com/watch?v=E-4xLVyGw4QDisabling Scroll with Full Screen Menu in Webflow:https://www.youtube.com/watch?v=wBN0qlmNA5YCreating Custom Cursors in Webflow:https://www.youtube.com/watch?v=yNZEsBu8VMsNeat Animated Labels in Webflow:https://webflow.com/website/materialform—–Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here:https://thefutur.com/shop===👉Subscribe: https://goo.gl/F2AEbk👉See our Academy Channel: https://goo.gl/vB9zoP🎙 Futur Podcast: https://thefutur.com/podcast/✍️ Futur Blog: https://thefutur.com/blog/Kits & Proposals:https://goo.gl/mSjuWQVisit our website: https://www.thefutur.comFREE resources: https://goo.gl/Qh6gHr—We love getting your letters. Send it here:The Futurc/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404USA—Host: Ben BurnsProducers: Ben BurnsCinematographers/Editors: Stewart SchusterSound Editor: Sam Burns

Categories
Entrepreneurship

Building a personal website… With no code?! Built By Hand Ep 4 [Video]

Try Webflow for FREE: https://ftris.me/webflow-bbhIn the fourth episode of Built By Hand, Ben is sitting down to develop his personal portfolio website… without knowing how to code. How do you know if what you build in no-code tools is up to web standard? How do you think about approaching a development process? What is the box model? In the end, it’s not that tough. Join Ben as he moves through the development process and builds his website using Webflow: a no-code visual development tool that is revolutionizing the way designers can build quality websites. Get the Wizardry Tutorial: https://www.youtube.com/watch?v=WJz3zBhen2AFor more series content you can’t see anywhere else, check out: https://thefutur.com/built-by-handFollow Timothy Ricks: https://www.youtube.com/channel/UCv7GaKrmF2BBLN1dSrNFwHQFollow Ran Segall: https://www.youtube.com/flux-with-ran-segallhttps://www.flux-academy.com/Get the Style Guide Kit: https://thefutur.com/course/style-guide-kit—–Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here:https://thefutur.com/shop===👉Subscribe: https://goo.gl/F2AEbk👉See our Academy Channel: https://goo.gl/vB9zoP🎙 Futur Podcast: https://thefutur.com/podcast/✍️ Futur Blog: https://thefutur.com/blog/Kits & Proposals:https://goo.gl/mSjuWQVisit our website: https://www.thefutur.comFREE resources: https://goo.gl/Qh6gHr—We love getting your letters. Send it here:The Futurc/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404USA—Host: Ben BurnsProducers: Ben BurnsCinematographers/Editors: Stewart SchusterSound Editor: Sam Burns

Categories
Entrepreneurship

Designing a Personal Portfolio Website–Web Design Process: Built By Hand Ep 3 [Video]

In the third episode of Built By Hand, Ben is sitting down to design his personal portfolio website… and let’s just say, well, it’s not entirely a fun process. How do you design for yourself? How do you overcome imposter syndrome? How do you create something that looks and feels like it’s on-brand… when it’s a personal brand? Join Ben as he tackles his website’s visual design, working through imposter syndrome, and hopefully… crafting a portfolio site that represents his personal brand. Want to learn along the way? Try Webflow for FREE: https://ftris.me/webflow-bbhFor more series content you can’t see anywhere else, check out: https://thefutur.com/built-by-handFollow Mr. Cup: https://www.mr-cup.com/home/https://www.instagram.com/iammrcup/Follow Greg Gunn: https://www.instagram.com/gunngreg/https://www.ggunn.com/Follow Sebastian Stapelfeldt:https://dribbble.com/carlhauserhttps://www.instagram.com/carlhauser/Enroll in Typography 01 and learn the difference between a Type Scale and a Type System… and so much more: https://thefutur.com/course/style-guide-kit—–Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here:https://thefutur.com/shop===👉Subscribe: https://goo.gl/F2AEbk👉See our Academy Channel: https://goo.gl/vB9zoP🎙 Futur Podcast: https://thefutur.com/podcast/✍️ Futur Blog: https://thefutur.com/blog/—Love the content? Become a sustaining member for $5/mo today.https://goo.gl/nwekfLBOOKLIST – Essential Reading for Creative Professionals: https://bit.ly/biz-booklistEssential Design Books: https://bit.ly/futur-design-booksKits & Proposals:https://goo.gl/mSjuWQVisit our website: https://www.thefutur.comFREE resources: https://goo.gl/Qh6gHr—We love getting your letters. Send it here:The Futurc/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404USA—AFFILIATE LINKS*🙏 Support The Futur by purchasing through our affiliate links:Amazon: http://bit.ly/thefuturishereWebflow: https://webflow.grsm.io/thefuturRetro Supply Co.: http://bit.ly/2GW8gzRCreative Market: https://goo.gl/g4jlTEDesign Cuts: http://bit.ly/2GSsAR3✍️ Sharpen your skills by taking a course, using our affiliate links:School of Motion: http://bit.ly/futur-somBring Your Own Laptop Tutorials: https://byol.me/thefuturSkillshare: https://skl.sh/34z8qVj🎧 Do you like the music? Check out the music libraries we use in our affiliate links below:Epidemic Sound: http://share.epidemicsound.com/thefuturMusicbed: http://bit.ly/futurmbArtlist: http://bit.ly/2uWdna7*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.—Host: Chris DoProducers: Mark Contreras / Ricky LucasCinematographers/Editors: Stewart Schuster, Ricky Lucas, Jona GarciaSocial Team: Elle MoneyFutur Theme Music: Adam Sanborne http://www.adamsanborne.comTypefaces: Futura, DIN, Helvetica Now, Calibre, Knockout, Champion Gothic

Categories
Entrepreneurship

Creative Research for a Personal Website: Built By Hand Ep 2 [Video]

In this second episode of Built By Hand, Ben’s mission is to do creative research for his personal website. He’ll be collecting references and resources from other designer’s work with a two-part goal: to get inspired and figure out the visual direction for his website. Does the process of research and inspiration that he’s refined over the past decade apply to a personal website? Do the same tactics work? How hard is it to find inspiration for your personal brand if you’re better at creating from a position of empathy. Want to learn along the way? Try Webflow for FREE: https://ftris.me/webflow-bbhFor more series content you can’t see anywhere else, check out: https://thefutur.com/built-by-handFollow Hrvoje Grubisic: https://dribbble.com/hrvoje-grubisicGet the Style Guide Kit (featured): https://thefutur.com/course/style-guide-kitGet inspired: https://fontsinuse.com/https://dribbble.com/https://www.pinterest.com/mrbenburns/Get the typefaces: https://stelvio.k95.it/https://klim.co.nz/retail-fonts/founders-grotesk/—–Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here:https://thefutur.com/shop===👉Subscribe: https://goo.gl/F2AEbk👉See our Academy Channel: https://goo.gl/vB9zoP🎙 Futur Podcast: https://thefutur.com/podcast/✍️ Futur Blog: https://thefutur.com/blog/—Love the content? Become a sustaining member for $5/mo today.https://goo.gl/nwekfLBOOKLIST – Essential Reading for Creative Professionals: https://bit.ly/biz-booklistEssential Design Books: https://bit.ly/futur-design-booksKits & Proposals:https://goo.gl/mSjuWQVisit our website: https://www.thefutur.comFREE resources: https://goo.gl/Qh6gHr—We love getting your letters. Send it here:The Futurc/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404USA—AFFILIATE LINKS*🙏 Support The Futur by purchasing through our affiliate links:Amazon: http://bit.ly/thefuturishereWebflow: https://webflow.grsm.io/thefuturRetro Supply Co.: http://bit.ly/2GW8gzRCreative Market: https://goo.gl/g4jlTEDesign Cuts: http://bit.ly/2GSsAR3✍️ Sharpen your skills by taking a course, using our affiliate links:School of Motion: http://bit.ly/futur-somBring Your Own Laptop Tutorials: https://byol.me/thefuturSkillshare: https://skl.sh/34z8qVj🎧 Do you like the music? Check out the music libraries we use in our affiliate links below:Epidemic Sound: https://bit.ly/2T647tRMusicbed: http://bit.ly/futurmbArtlist: http://bit.ly/2uWdna7*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.—Host: Chris DoProducers: Mark Contreras / Ricky LucasCinematographers/Editors: Stewart Schuster, Ricky Lucas, Jona GarciaSocial Team: Elle MoneyFutur Theme Music: Adam Sanborne http://www.adamsanborne.comTypefaces: Futura, DIN, Helvetica Now, Calibre, Knockout, Champion Gothic

Categories
Entrepreneurship

Planning a personal website: Does my portfolio matter? [Video]

In this first episode of Built By Hand, Ben’s mission is to figure out the purpose of his website and come up with a plan of attack. Does his work even matter anymore? How do you decide what content belongs here and what content belongs on The Futur’s website? What tactics can you use to make the process of planning your personal portfolio website easier? Want to learn along the way? Try Webflow for FREE: https://ftris.me/webflow-bbhCheck out Ben’s other video on sketching wireframes: https://www.youtube.com/watch?v=ciL6FxkoLswAnd there’s another video about building wireframes in Adobe XD: https://www.youtube.com/watch?v=4zEYfzjKiK8For more series content you can’t see anywhere else, check out: https://thefutur.com/built-by-handBen is in a unique position. He’s a designer by trade with a long list of projects at his back… but does that work have a place in his career today? That’s the question he struggles with as he begins to plan the structure of his personal portfolio website. Join him along the way!===Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media, and The Business of Design courses available here:https://thefutur.com/shop===👉Subscribe: https://goo.gl/F2AEbk👉See our Academy Channel: https://goo.gl/vB9zoP🎙 Futur Podcast: https://thefutur.com/podcast/✍️ Futur Blog: https://thefutur.com/blog/—Love the content? Become a sustaining member for $5/mo today.https://goo.gl/nwekfLBOOKLIST – Essential Reading for Creative Professionals: https://bit.ly/biz-booklistEssential Design Books: https://bit.ly/futur-design-booksKits & Proposals:https://goo.gl/mSjuWQVisit our website: https://www.thefutur.comFREE resources: https://goo.gl/Qh6gHr—We love getting your letters. Send it here:The Futurc/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404USA—AFFILIATE LINKS*🙏 Support The Futur by purchasing through our affiliate links:Amazon: http://bit.ly/thefuturishereRetro Supply Co.: http://bit.ly/2GW8gzRCreative Market: https://goo.gl/g4jlTEDesign Cuts: http://bit.ly/2GSsAR3✍️ Sharpen your skills by taking a course, using our affiliate links:School of Motion: http://bit.ly/futur-somBring Your Own Laptop Tutorials: https://byol.me/thefuturSkillshare: https://skl.sh/34z8qVj🎧 Do you like the music? Check out the music libraries we use in our affiliate links below:Epidemic Sound: https://bit.ly/2T647tRMusicbed: http://bit.ly/futurmbArtlist: http://bit.ly/2uWdna7*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.—Host: Ben BurnsProducers: Ben Burns (MrBenBurns), Stewart SchusterCinematographers/Editor: Stewart SchusterSocial Team: Elle MoneyFutur Theme Music: Adam Sanborne http://www.adamsanborne.comTypefaces: Futura, DIN, Helvetica Now, Calibre, Knockout, Champion Gothic

Categories
Entrepreneurship

Sneak Peek: Built By Hand – A Creative Journey [Video]

To rebuild his neglected website, a self-taught designer and entrepreneur must discover his voice and carve out a place among the businesses he’s helped build. Want to learn along the way? Try Webflow for FREE: https://ftris.me/webflow-bbhBen Burns will be interviewing specialists in various fields to help him craft a great website. You get to come along the ride in the passenger seat and learn right alongside him.While Ben has created websites for tons of clients, it is far more difficult to do without the advantage of an outside perspective. Should the process be the same? How do you see the forest through the trees? Each episode will start with a specific goal or milestone, and he’ll work towards the result, sharing the process, obstacles, and progress. Ben will lean on his network of friends, mentors, and experts to help refine his thoughts and ideas. ===Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here:https://thefutur.com/shop===👉Subscribe: https://goo.gl/F2AEbk👉See our Academy Channel: https://goo.gl/vB9zoP🎙 Futur Podcast: https://thefutur.com/podcast/✍️ Futur Blog: https://thefutur.com/blog/—Love the content? Become a sustaining member for $5/mo today.https://goo.gl/nwekfLBOOKLIST – Essential Reading for Creative Professionals: https://bit.ly/biz-booklistEssential Design Books: https://bit.ly/futur-design-booksKits & Proposals:https://goo.gl/mSjuWQVisit our website: https://www.thefutur.comFREE resources: https://goo.gl/Qh6gHr—We love getting your letters. Send it here:The Futurc/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404USA—AFFILIATE LINKS*🙏 Support The Futur by purchasing through our affiliate links:Amazon: http://bit.ly/thefuturishereWebflow: http://bit.ly/2EbET9lRetro Supply Co.: http://bit.ly/2GW8gzRCreative Market: https://goo.gl/g4jlTEDesign Cuts: http://bit.ly/2GSsAR3✍️ Sharpen your skills by taking a course, using our affiliate links:School of Motion: http://bit.ly/futur-somBring Your Own Laptop Tutorials: https://byol.me/thefuturSkillshare: https://skl.sh/34z8qVj🎧 Do you like the music? Check out the music libraries we use in our affiliate links below:Epidemic Sound: https://bit.ly/2T647tRMusicbed: http://bit.ly/futurmbArtlist: http://bit.ly/2uWdna7*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.—Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster, Ricky Lucas, Jona GarciaSocial Team: Elle Money, Alex BurluiFutur Theme Music: Adam Sanborne http://www.adamsanborne.comTypefaces: Futura, DIN, Helvetica Now, Calibre, Knockout, Champion Gothic