starting a business

Mastering Sales [Video]
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Entrepreneurship

Mastering Sales [Video]

Think sales is all about persuasion? Think again.The key to a stellar sales strategy, especially for creatives, is mastering the art of disqualification.Here’s how to ensure you’re working with the right clients, every time! 🤝✨Why Disqualify?Right Clients, Better Outcomes: Picking the right clients means less stress and more great work. When you align with clients who understand and value your process, magic happens. 🔮🎨Manage Expectations: If a potential client has unrealistic goals, a strong sales process isn’t afraid to adjust or even lower those expectations—or kindly suggest a parting of ways if a mutual understanding can’t be reached. 🙅‍♂️🔄Honesty Over Hype: Great sales isn’t about exaggerating what you can deliver. Like introverts or engineers in sales roles, it’s about clear, realistic expectations and filling gaps in understanding. 🤓📈How to Implement Disqualification in Your Sales Process:1. Initial Consultation: Use this time to really understand what the client expects and assess whether these align with what you can realistically deliver.2. Educate Your Clients: Clearly explain your process and what’s achievable within their timeframe and budget.3. Be Prepared to Say No: Not every client is the right client. It’s okay to turn down work that isn’t a good fit.🔑 Remember, disqualification isn’t about losing potential business. It’s about optimizing for the best outcomes—for both you and your clients.

From creative passion to social culture: how Unilevers Melissa Orchard drives impact [Video]
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Entrepreneurship

From creative passion to social culture: how Unilevers Melissa Orchard drives impact [Video]

Welcome to episode 2 of Campaign and Performance Marketing World’s Redefining Impact series with TikTok, where we explore how marketing leaders strive to deliver impact in their personal and professional lives. Here, Melissa Orchard, UKI media & retailer media director, and digital marketing, media and e-commerce director for ice cream in EU & ANZ at Unilever, starts with a routine that gets her fully energised by 8am

Why Branding Matters NOW More Than Ever (Personal & Business) [Video]
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Entrepreneurship

Why Branding Matters NOW More Than Ever (Personal & Business) [Video]

In this brief yet powerful video, learn why building a personal brand is crucial in today’s attention economy.Discover the differences between personal and business branding and how each impacts your interactions with clients and the broader community. Through compelling analogies and real-life examples, we explore how authenticity and consistency in your personal brand can make a significant difference.Get insights into the Apple vs. Microsoft experience and understand why your unique identity matters in a world full of choices.Timestamps:0:00 – Intro1:15 – The Apple VS Microsoft Experience3:00 – Emotional Connection in Branding3:55 – Self-Awareness and Authenticity in Personal Branding4:50 – Consistency and Identity: Tips for Personal Branding5:35 – OutroHashtags:#PersonalBranding #BrandingTips #AttentionEconomy #AppleVsMicrosoft #BrandIdentity #Authenticity #Marketing #BrandingStrategy #CreativeEntrepreneurs #SelfAwarenessFREE Resources here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do556 S. Fair Oaks Ave. #34Pasadena CA 91105*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris Do (Bald Asian Guy Talks About Business)Cinematographers/Editors: @RodrigoTasca & @Tascastudios MOCS Media

Everyone Right Now Is Worried About How AI Will Affect Their Search Rankings [Video]
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Entrepreneurship

Everyone Right Now Is Worried About How AI Will Affect Their Search Rankings [Video]

AI overview is taking over the Google search results page, but if you look at the data, organic traffic is holding steady.This means SEO is not ANY LESS IMPORTANT – even with the focus on AI within the Google SERP.But, it does mean your SEO strategy needs to adapt to the new search landscape so your content is seen within the AI overview.My next webinar on July 2nd at 8 am PST will do just that – ensure you know exactly what SEO tactics will work in the AI-dominated Google search landscape. Register at the link below to save your seat 👇🏼 https://bit.ly/3yAey3o#Google #SEO #googlesearch #aioverview #seostrategy

How to Revamp Your LinkedIn Profile: Expert Tips You Need to Know [Video]
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Entrepreneurship

How to Revamp Your LinkedIn Profile: Expert Tips You Need to Know [Video]

Learn how to revamp your LinkedIn profile in this exclusive interview with Lara Acosta, personal branding expert and Founder of LA Digital. 🚀 Enroll in our free digital marketing career course ▶︎ https://smr.sh/K9MDiscover the top tips and best practices to make your LinkedIn profile stand out in 2024. Whether you’re job hunting, networking, or building your personal brand, Lara shares invaluable insights to help you optimize your profile and boost your career.📌 Helpful resources:Free career courses from Semrush Academy ▶︎ https://smr.sh/K9zMarketing IRL: Inspiring Stories for the Next Generation of Digital Marketers ▶︎ https://smr.sh/K9ALinkedIn Marketing: Complete Guide for 2024 ▶︎ https://smr.sh/K9D👋🏼 Connect with Lara! https://www.youtube.com/@Laraacostahttps://www.linkedin.com/in/laraacostar/Wanna skip around? Here you go:00:00 Intro00:29 How to get started on LinkedIn04:00 Is the CV dead?05:40 How to identify your career niche10:24 Examples of optimized LinkedIn profiles21:53 Key takeaways➖FIND MORE ABOUT SEMRUSH!🔥 Propel your career forward with Semrush Academy ▶︎ https://smr.sh/KON 🧡 Start your FREE TRIAL of Semrush ▶︎ https://smr.sh/KOM➡️ Explore Semrush’s blog for top marketing insights ▶︎ https://smr.sh/KOO➖KEEP IN TOUCH!FB: https://www.facebook.com/SEMrush/Instagram: https://www.instagram.com/semrush/X: https://twitter.com/semrushLinkedIn: https://www.linkedin.com/company/semr…#linkedinstrategy #linkedin #personalbranding

Worst Thing People Do In Conversations [Video]
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Entrepreneurship

Worst Thing People Do In Conversations [Video]

FREE Resources here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do556 S. Fair Oaks Ave. #34Pasadena CA 91105*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris Do (Bald Asian Guy Talks About Business)Cinematographers/Editors: @RodrigoTasca & @Tascastudios MOCS Media

Ultimate Shopify Tutorial for Selling Digital Products (2024) [Video]
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Entrepreneurship

Ultimate Shopify Tutorial for Selling Digital Products (2024) [Video]

Today, in this Shopify tutorial, I share how you can setup, design and launch a Shopify store for selling digital products.Shopify is a leading eCommerce website builder that allows anyone to quickly and easily create a premium online store. Shopify offers many apps, features and integrations that gives you everything you need to sell digital products successfully online.This is a complete Shopify tutorial for non-techies looking to create and sell digital products. No coding or prior experience is required to build a digital product store with Shopify.✅ Claim your FREE 3-day Shopify Trial (+ 1 Month for $1/Month) ➜https://shopify.pxf.io/stewart-gauld*IMPORTANT NOTE: The Shopify link up above is an affiliate link, which means we will get a commission if you upgrade to a paid plan through this link (with no extra cost to you), this helps support our channel and we thank you in advance! Relevant Shopify video resources mentioned in this tutorial:Shopify SEO tutorial:https://youtu.be/3BvEXJZpZnwHow to add product reviews to Shopify:https://youtu.be/g658r9IjVb8How to grow your Shopify Store with YouTube:https://youtu.be/Q_nKq4cZphgUltimate Shopify Tutorial (From A – Z):https://youtu.be/sIAZgz4VbvELearn how to use Shopify email:https://youtu.be/L7Kn2NO4-NcShopify and print on demand:https://youtu.be/N3iz8N2r6OALearn how to engage in email marketing with Omnisend:https://youtu.be/TbbhYxGTLKAHow to connect Google Analytics 4 and Google Search Console with Shopify:https://youtu.be/qeHb4CsVsYULearn how to create a logo with Canva:https://youtu.be/0FIH9ehOyKE Today we navigate through the below chapters for this Shopify digital products tutorial:0:00 Intro00:56 Shopify free trial01:46 Shopify plans02:33 Tutorial overview03:18 Shopify settings03:50 Shopify payments04:57 Shipping and delivery05:16 Activate all markets07:59 Domains09:01 Digital download app (EDP)10:00 List digital products14:21 Upload digital products16:38 Themes17:56 Customize your Shopify store26:42 Add new pages27:11 Customize store menu29:45 Blogs30:38 Other resources31:37 Outro Are you interested in joining our small business community?Join us to receive actionable tips, tutorials and tools to grow your small business online (Subscribe to our email list) or join our exclusive community here: https://mailchi.mp/71ac3fcdbfdf/stewart-gauldLet me know if this Shopify tutorial was helpful. Also, if you require any help or support, make sure to get in touch with us today.Thanks for watching and enjoy!#shopify #digitalproducts

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