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How to use Marketing Automation to work less and convert more leads [Video]

In this video, ActiveCampaign customer and the Director of Marketing Automation at Bumper Leads, Jovana Vujnic, discusses how you can use Marketing Automation to work less and convert more. This video was a session at the ActiveCampaign Lead Day Extravaganza! An event geared at helping you save time.In this video, we delve deep into the world of sales and marketing, showcasing how ActiveCampaign can revolutionize your business strategies. From attracting leads to nurturing warm leads, and retaining customers, ActiveCampaign serves as the central hub for all your data-driven decisions.Are you struggling to convert website visitors into customers? You’re not alone. Learn why ActiveCampaign is essential in capturing those valuable leads and nurturing them effectively.Join us as we break down the numbers, illustrating how even capturing just 5% of your leads could translate into substantial growth for your business. Discover how ActiveCampaign saves you time by automating lead nurturing, allowing you to focus on what truly matters – growing your business.Throughout the video, we share practical strategies and examples, demonstrating how ActiveCampaign simplifies complex processes, streamlines customer experiences, and boosts sales. From segmenting leads to personalized communication, ActiveCampaign empowers you to work smarter, not harder.Ready to take your business to new heights? Don’t miss out on our tips, tricks, and insights. Subscribe to our channel for more valuable content, and start your journey towards success today!Ready to experience the power of ActiveCampaign firsthand? Visit activecampaign.com to start your free 14-day trial now.Thank you for watching, and remember, your business’s success is just a click away with ActiveCampaign!To try ActiveCampaign for free for 14 days, visit:www.ActiveCampaign.com/freeSubscribe for more tips, information, and marketing best practices!Connect with ActiveCampaign on social!LinkedIn: https://www.linkedin.com/company/activecampaign-inc-Instagram: https://www.instagram.com/activecampaignFacebook: https://www.facebook.com/activecampaign/Twitter: https://twitter.com/ActiveCampaign#MarketingAutomation #CustomerExperienceAutomation #EmailMarketing #CRM #SalesCRM #EmailDeliverability #SalesSoftware #MarketingSoftware #Email #SalesAutomation #Newsletter #customerexperience 00:00:02 Introduction to Business Challenges00:00:17 Sales and Marketing Expertise00:00:30 Importance of ActiveCampaign00:00:50 Understanding Website Traffic00:01:26 Conversion Numbers00:01:30 Managing Leads Effectively00:02:01 Simplifying Business Processes00:02:20 Importance of Lead Segmentation00:02:51 Strategies for Customer Experience00:03:18 Focus on Customer Retention00:03:32 Time-saving Techniques00:03:59 Personalized Communication00:04:47 Smart Work and Conversion00:05:13 High-Touch Sales Environment00:05:54 Automation for Tracking00:06:53 Retargeting Strategies00:07:26 Segmenting Customers00:07:45 Seasonal Sales Funnels00:07:59 Tracking Course Progress00:08:26 Automating Certifications00:08:39 Post-Purchase Engagement00:09:25 Conclusion and Business Growth00:09:30 Call to Action