Renaissance Historic Exteriors | Video Storytelling

Another project video outlined the restoration of the historic Funderburg House in Belvidere, Illinois, a private mansion-turned-museum that provides visitors with a glimpse into the city’s colorful past. This spotlight combined video footage and still photography for a more diverse look at the museum work. 

We also interviewed several Renaissance restoration specialists as part of a robust employer branding and recruitment campaign. The video format gave these employees a platform to speak to their professional — and personal — growth as part of the Renaissance team, and they helped demonstrate the human element behind each and every project Renaissance undertakes. 

We published these videos on the Renaissance website and YouTube channel, and we also leveraged a variety of short clips from each video for use on social media to reach potential customers in as many digital venues as possible.