Referral Goldmine: Tap into the Hidden Revenue Stream [Video]

In this episode Chris Do reveals a surprising strategy to outshine your competition and increase your earnings. He shares a personal success story where he took a competitor out for lunch and secured new work as a result. Chris emphasizes that his advice truly works if you put it into action.

Many professionals wonder whether they should refer their leads to competitors. Chris advises looking beyond a scarcity mindset and recommends referring clients who aren’t a good fit to someone in your network. This creates goodwill and strengthens relationships. However, he cautions against referring to people you don’t trust or believe in, as it can backfire.

To maximize your opportunities, Chris suggests building agreements with those you refer work to. By establishing a finder’s fee or sales commission, both parties can benefit financially. This approach generates pre-vetted leads and ensures everyone earns their fair share.

Additionally, Chris discusses the power of taking competitors out to lunch. By reaching out to larger agencies or studios, you can establish rapport and offer to handle work that doesn’t align with their interests. This positions you as a solution and opens doors to mentorship and valuable industry insights.

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Host: Chris Do
Producer: Mark Contreras
Cinematographers/Editors: Stewart Schuster @RodrigoTasca &

00:00 – Surprising Success Story
00:30 – Referring Leads to Competitors
00:57 – Serving the Prospect’s Needs
01:23 – Building Win-Win Relationships
01:51 – Establishing a Finder’s Fee
02:20 – Saying No with Integrity
02:45 – Helping Others and Building Connections
03:14 – Becoming a Valuable Resource
03:39 – Overlooked Strategy for Business Growth
04:35 – Building Rapport: Asking Strategic Questions
05:25 – Futur Pro Group Membership