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The Great Pitch Company (TGPC) have become the first business development consultants to add wellbeing services as part of their offering with the hire of executive coach Paul Wilson.

The Business Council of Alabama has announced a new Vice President of Brand Strategy with the hiring of Bradshaw Tyson, whp has over a decade of experience in marketing and communications, BCA reports.

The success of any business often hinges on small, thoughtful changes that leave a lasting impression. For coffee shops, this can include enhancing the customer experience with clever tweaks to packaging or branding. But how could something as simple as a coffee sleeve make a measurable impact on customer loyalty? Surprisingly, the humble, often overlooked

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