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Entrepreneurship

Marketing Management – Chapter 11: Creating Brand Equity I Kotler & Keller! [Video]

Marketing Management – Chapter 11: Creating Brand Equity I Kotler & Keller!

Marketing Management – Chapter 11: Creating Brand Equity I Kotler & Keller!

if you’re an experienced marketer or new to marketing or simply want to refresh your marketing skills want to take your marketing skills to the next level then you are in the right place.

Whether you are looking to create a marketing plan, marketing strategy, or proven marketing templates and examples all in one place, then there is!

Welcome to the new series of Marketing Management by Philip Kotler & Kevin Keller, you’re one-stop-shop for all things marketing plan, marketing strategy, and community.

In this video, you will discover the latest marketing tactics and strategies to improve your marketing plan, and marketing strategy in 2022 and beyond.

In chapter 11, I am going to address the following questions:
1. What is a brand, and how does branding work?
2. What is brand equity?
3. How is brand equity built?
4. How is brand equity measured?
5. How is brand equity managed?
6. What is brand architecture?
7. What is customer equity?

Imagine gaining actionable trips and marketing strategy advice for free from the best in the marketing space.

Marketing is changing more and more each day.

That is why we exist – to help marketers like you get all the marketing information in once place to improve your marketing plan and marketing strategy and your business.

Your sole destination for all things marketing – get all the marketing tips and tricks.

This is a purely education & entertaining channel. All which we ask for your support by liking and sharing our video with people who’d like to learn and improve their marketing knowledge.

My Favourite Online Learning Platforms:
➤ Learn Online with Coursera: https://bit.ly/3sccfxg
➤ Free Udemy Courses: https://bit.ly/39Bnd9j
➤ Udacity Scholarship: https://bit.ly/3FcInpX

#marketingplan #marketing #digitalmarketing, online marketing, marketing strategy, marketing concepts, marketing 101, marketing techniques, best marketing strategies.

Yours in marketing,

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Categories
Entrepreneurship

How To Start An Online Six Figure Business in 2022 (Go From $0 To $100,000 In One Year) [Video]

Learn step by step how to start an online six figure business in 2022 and go from $0 to $100,000 in one year. This is the same strategy i used and how I went from $0 and to six figures in one year starting my online coaching business. Subscribehttp://www.youtube.com/shaunsurgener?sub_confirmation=1LINKS: 🏦 EARN 8.05% APY WITH GEMINI EARN: https://www.gemini.com/share/enq4zdlce📈 Earn Free Stocks With RobinHood 🤝 https://join.robinhood.com/shauns824💰 Earn Up To 12% APY on Voyager Crypto Staking https://voyager.onelink.me/WNly/referral?af_sub5=248C02USEFUL COACHING GUIDES (FREE) ✓👉 Create Life On YOUR TERMS and Maximize Fulfillment in 90 days https://www.shaunsurgener.com/ultimate-guide-to-a-life-unleashedTOP VIDS YOU WILL ENJOY 🔥👉 6 BEST Dividend ETFs For Passive Income 2022 (That'll Make You Rich) https://youtu.be/9DpEYRbjw88👉 5 Best Travel Credit Cards 2022 https://youtu.be/c-M2CXDVWCY👉 Top 6 Monthly Dividend ETFs To Earn Income 2022 https://youtu.be/t5o1paNg7fQ👉 Top 6 Vanguard ETFs To Buy In 2022 https://youtu.be/S1lOtM3pBI4👉 5 Monthly Dividend Stocks That Will Pay Your Bills (High Yield) https://youtu.be/KtMP7RwdJCY👉 5 Easy and Free Ways To Make Money Fast Online https://youtu.be/P5uJoB1uwRg👉 High Yield Savings Accounts You Must Have https://youtu.be/pRIEDi0T7b8👉 How I Saved $100k In 4 Years With No Job https://youtu.be/wVbTD9BujnQ👉 Once You Save Your First $1k- Do This https://youtu.be/TNigVNNk0NI👉 How To Turn $10k Into $1million https://youtu.be/ufBovBRndjw👉 $60million Bel Air Mansion Tour https://youtu.be/G3a-gvOXIPQWORK WITH SHAUN🔥 Life & Finance Coaching https://www.shaunsurgener.com/ultimatelifeunleashed💪 Fitness Coaching https://www.shaunsurgener.com/fitness📅 Schedule Free 30min Consultation https://calendly.com/shaunsurgenercoachingSOCIAL▸ Website: https://www.shaunsurgener.com▸ TikTok: https://vm.tiktok.com/TTPdjkErsd/▸ Instagram: https://www.instagram.com/shaunsurgener/▸ Facebook: https://www.facebook.com/shaun.surgener/▸ FB Coaching Page: https://www.facebook.com/groups/669121597222531▸ LinkedIn: https://www.linkedin.com/in/shaunsurgener/QUESTIONS?👉 DM Shaun on IG @shaunsurgener 👉 Comment on the videoTIMESTAMP:00:00 Intro00:24 Find A Problem To Solve3:47 Identify Customer Avatar4:41 Create Your Offer5:19 Find Your Audience5:58 Engage and NurtureStarting an online business can be challenging but in this video I want to walk you through step by step how to start an online six figure business in 2022 and go from $0 to six figures in just one year. This is the strategy that I used to get my first six figures as a fitness coach and eventually also becoming a life coachThis process works no matter what type of online business or even retail business you have. It even works for e-commerce business, brick and mortar, and more. This process will help you create an online business in 2022 so that you can make money online fast and make money with no investmentHere's how to start a business online and make your first six figures as an online business or business in generalSTEP 1. FIND A PROBLEM TO SOLVEEvery business has one purpose. To solve a problem. If you are going to have an online business, service based business online, you need to understand what problem you are here to solve. SKILLSWrite down what you are skilled at or willing to learn. I also talk about side hustles and side hustle ideas on my channel all the time. PASSIONWhat are you passionate about. What brings you energy. Write down everything that you are passionate about.ECONOMYWhat will people pay you for?Then you want to determine how these all combine. For me I was into fitness and nutrition and decided to be an online fitness coach and eventually a life coach.STEP 2. IDENTIFY CUSTOMER AVATAR.The key to a successful online business is knowing your audience. Breakdown everything you know about your potential customer. From age, gender, location, desires, fears, wants, dislikes, etc.STEP 3. CREATE YOUR OFFERCreating a successful online business means you need a great offer. Customers should know exactly what they are getting purchasing from youSTEP 4. FIND YOUR AUDIENCEIf you are going to build an online business or online service based business and make money online fast and go from $0 to $100,000 fast you must know where your customers are. Youtube, instagram, forums, blogs, twitter, tiktok, pinterest, etc.STEP 5. ENGAGE AND NURTUREStarting an online business is about creating community and groups. You want to provide valuable content and info to help people with the problem that you solve for free. Over time they will begin to buy from you so you can make money.This is how to earn money online, free ways to make money, and how to start an online business in 2022.❎ These videos are simply for entertainment purposes only and should not be considered financial advice. You (and only you) are responsible for any investment losses or gains.

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Entrepreneurship

How to Handle Low-ball Offers: (Sales Roleplay) [Video]

We've broken down all of the steps in this article 👉 http://bit.ly/negotiating-w-clientsDiscover expert negotiation strategies with this engaging video featuring a realistic business negotiation scenario. Chris, a "skilled video producer" is confronted with a challenging $1,000 budget proposal aimed at increasing foot traffic to a client's store. Throughout the discussion, he deftly evaluates the economic feasibility of the project, introduces the concept of value versus investment, and explores strategic solutions, such as revenue sharing and adjusting project scope. This video is packed with actionable insights on negotiating contracts, understanding business investments, and securing profitable outcomes. Entrepreneurs, small business owners, and professionals looking to enhance their negotiation skills and business acumen will find this video invaluable.Watch the unedited live-stream here:https://youtu.be/7snev8P4ENU🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do556 S. Fair Oaks Ave. #34Pasadena CA 91105*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.--Host: Chris Do (Bald Asian Guy Talks About Business)Cinematographers/Editors: @RodrigoTasca & @Tascastudios MOCS Media