Make Great Forms that get Great Leads in 2023 | ActiveCampaign Strategy [Video]

In this video, 2 tech experts, Jason Lemkin of SaaStr and Wade Foster of Zapier, talk about what marketing channels they are betting on for 2024.This is an excerpt from the "Angles and Insight" Podcast!Listen on all major podcast networks! Links to those can be found here:https://anglesandinsight.transistor.fm/In this video Jason and Wade discuss:- Your email list is more than just a list – it's an asset that can work for generations.- Despite the changing landscape, SEO remains highly effective and efficient.- SEO requires ongoing effort and creativity but offers significant returns on investment.- Content marketing is not dead; it's just more competitive, requiring a higher level of creativity and dedication.- Standing out in today's saturated market requires focusing on what you do best.- Identify your strengths and dedicate the majority of your resources to mastering them.Subscribe for more tips, information, and marketing best practices!Not a customer? Try it free at: ActiveCampaign.com/freeConnect with ActiveCampaign on social!LinkedIn: https://www.linkedin.com/company/activecampaign-inc-Instagram: https://www.instagram.com/activecampaignFacebook: https://www.facebook.com/activecampaign/Twitter: https://twitter.com/ActiveCampaign#marketing #tech #podcast #CustomerExperienceAutomation #EmailMarketing #MarketingAutomation #CRM #SalesCRM #EmailDeliverability #SalesSoftware #MarketingSoftware #Email #SalesAutomation #Newsletter #customerexperience 00:00 Introduction00:41 The Enduring Power of SEO01:15 SEO in 2024: What's Working?02:02 The Misconceptions About SEO and Content Marketing03:10 Standing Out in a Saturated Market04:02 Focusing on Your Strengths05:15 Conclusion

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