Liberty Hospitality Group Launches Landmark Outdoor Advertising Campaign in the UK [Video]

Liberty Hospitality Group, one of the leading global hospitality brands, has launched a ground-breaking outdoor advertising campaign in the UK, marking the first major hotel group campaign of its kind in collaboration with Global. This strategic initiative aims to enhance brand awareness and solidify Liberty Hotels and Resorts’ position as a top choice for travellers seeking premium accommodation and exceptional hospitality.

The campaign, which will be prominently displayed across prime outdoor locations in the UK, underscores Liberty Hotels and Resorts’ commitment to expanding its international presence and engaging directly with British travellers. Working alongside Global, a key player in the out-of-home (OOH) advertising sector, this initiative leverages cutting-edge digital and traditional billboard placements to captivate audiences in high-traffic areas.

A Milestone in Hospitality Marketing

This campaign is a first-of-its-kind for the hospitality sector, demonstrating a shift towards bold, large-scale branding strategies that connect with consumers beyond traditional travel marketing channels. Mrs. Serap Akin, marketing director …