HubSpots Growth Suite – more than just marketing automation [Video]

In this blog, Matthew Creswick, Group Marketing Director at Huble Digital, explains everything you need to know about the tools in the HubSpot Growth Suite and how they can help you to scale your business. 

Before we talk about HubSpot’s Growth Suite and what it means for your business, are you aware of the term “Product Creep”?

If you have worked in marketing before, I guarantee that you have experienced or seen product creep. 

It occurs when businesses have loads of disconnected tools spread across their marketing, sales and customer service teams. Each tool has its own login, account and payment method, and each tool is managed separately. 

As a direct result, teams spend more time managing these tools than using them and find that there’s no single source of truth!

If a business’ tools are not communicating with each other, teams will have incomplete funnel data. This will lead to different interpretations of activity at …