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Entrepreneurship

How to take the hassle out of buying a vehicle with Steve Corwood | Habitz [Video]

How to take the hassle out of buying a vehicle with Steve Corwood | Habitz

Steve Corwood joined us in the studio to go over how to take the hassle out of buying a vehicle. It’s a long winded process and unless you’ve got endless cash and know exactly what make, model and spec you want, it can be a bit overwhelming as a buyer. So, Steve believes those in the automotive retail space need to do more with their processes and tech to be more trans
parent with their customers. Improving your tech, data and marketing will take you further, but until you’re transparent with your customers you’ll always be behind the curve.

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Entrepreneurship

Mastering Marketing Automation & AI in Customer Engagement [Video]

Thursday, January 30, 2025 at 1:00 PM Central Standard Time. In this session, discover the secrets to leveraging AI-powered solutions to engage with customers, advance leads along the sales funnel and personalize follow-up strategies. Discover the power of AI in nurturing leads, providing online customer engagement, and fostering meaningful interactions. Learn how to integrate a concierge approach into your lead management process, ensuring no missed opportunities. Well also discuss customer engagement, offering insight into best practices for implementation. Prepare for a fun and insightful take on AI as we investigate its role in modern marketing strategies and its potential to shake up OEM and dealer-focused selling. Three Learning Outcomes1. Effective Utilization of Marketing Automation2. Maximizing AI Capabilities3. Innovative Approaches to Customer Engagement