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Crystal Williams, founder of Lemon Seed Marketing, elected secretary for Women in HVACR board of directors [Video]

 Home service veteran and branding expert brings years of marketing experience to executive team

LUFKIN, Texas , Feb. 12, 2025 /PRNewswire/ — Lemon Seed Marketing, a leading branding and marketing agency for the home service industry, announces the election of founder and marketing strategist Crystal Williams to the executive board of Women in HVACR. Williams will serve as secretary in 2025.

Crystal Williams, home service veteran, branding expert, and founder of Lemon Seed Marketing, brings years of marketing expertise to the Women in HVACR board of directors as their newly elected secretary.

“Serving on the Women in HVACR board has connected me with numerous women who represent the future of our industry,” Williams said. “I look forward to further supporting their mission and growth in this new role. It’s energizing for me to offer my time and services in a new way to help other women working in the trades succeed.”

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