You’ve heard the argument: We needed the sales presentation immediately and marketing couldn’t turn it around quick enough, so we pulled a few images from the web, generated some AI copy and put our logo on it.
Repeat this same scenario but replace the marketer with the HR teammate who needed a training guide or the regional event manager who developed materials on the fly for a show. All good-intentioned, but did the unauthorized tools the employees used create security vulnerabilities, licensing compliance issues, and branding violations?
Across departments like marketing, HR/communications, and sales, there’s a rising demand for personalized, on-brand content. Both internal and remote teams need compelling, scalable assets to keep pace with a fast-moving business environment and capture the attention of increasingly distracted audiences.
The good news is AI technology has made professional-grade creative toolsmore accessible and has significantly lowered the cost of content production. The opportunity exists for you to equip your business users with access …