![Local business coach Fred Reggie has a book coming out | Business [Video]](https://video.getpvd.com/wp-content/uploads/2025/03/mp_225330_0_67d836dc2cd3fimagejpg.jpg)
Reggie, an executive coach, international speaker, and expert in leadership and service culture development, spoke with Jan Swift of the Discover Lafayette podcast about his career.
Entrepreneurship
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![St. Patricks Day Can Be a Lesson in Local Adaptation [Video]](https://video.getpvd.com/wp-content/uploads/2025/03/mp_225315_0_cadburystpatricksday2025jpg.jpg)
Celebrations in the U.S. might never change, but that doesnt mean brands have to fall into the same traps.
![How to Upgrade Your LinkedIn Profile for Better Results [Video]](https://video.getpvd.com/wp-content/uploads/2025/03/mp_225312_0_linkedinprofilejpg.jpg)
Professionals, specifically salespeople, invest a lot of resources and time building brands. They are good at it, they are trained for it. But how often do we apply those skills to develop our brands? For most of us, it is nothing like as usual as we should. We know there is more we could do to build our LinkedIn profile and you are not alone.
![BAV Group Appoints Laura Jones as Global Chief Executive Officer [Video]](https://video.getpvd.com/wp-content/uploads/2025/03/mp_225306_0_LauraJonesBYcXxL1Xjpg-1200x676.jpg)
Little Black Book, Laura has previously help senior positions at Omnicom and Interpublic Group agencies
![Hydrate & Advertise: The Genius of Using Custom Bottled Water for Brand Awareness! [Video]](https://video.getpvd.com/wp-content/uploads/2025/03/mp_225303_0_attractiveyoungwomanincolorfulsportwearonbjpeg.jpg)
In todays competitive market, businesses constantly search for innovative and effective branding strategies. Traditional marketing methods, like billboards and digital ads, certainly have their place, but standing out in a saturated advertising space requires creativity. Custom bottled water is a unique yet highly effective branding tool that is gaining popularity.
![Laura Jones Promoted to Global CEO at BAV Group [Video]](https://video.getpvd.com/wp-content/uploads/2025/03/mp_225291_0_LauraJonesBAVceo2025jpg.jpg)
VMLs BAV Group promoted Laura Jones to global CEO from chief strategy officer.
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![Employer Branding: Marketing Strategies to Attract Top Talent in 2025 [Video]](https://video.getpvd.com/wp-content/uploads/2025/03/mp_225260_0_EmployerBrandingMarketingStrategiestoAttractTopTalentin2025png.png)
Learn key employer branding strategies to attract top talent in 2025, from crafting a compelling EVP to leveraging digital channels for recruitment success.
![Balancing Innovation, Authenticity, and Human Creativity With AI [Video]](https://video.getpvd.com/wp-content/uploads/2025/03/mp_225257_0_GroupPhoto1200x67511jpg.jpg)
Navigating marketings biggest transformation
![How SNLs 50th anniversary showed future of TV branding and what it means for marketers [Video]](https://video.getpvd.com/wp-content/uploads/2025/03/mp_225254_0_snlpng-1200x574.jpg)
We catch up with Jamie Cutburth, EVP of marketing and brand partnerships at NBCUniversal, who explains how partnering with Saturday Night Lives writers resulted in branded messaging that felt authentic and entertaining.
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