![Don’t use these 2 toxic words at work, says executive coach [Video]](https://video.getpvd.com/wp-content/uploads/2024/09/mp_219369_0_1080290861725462947859GettyImages2040933113jpg-1200x675.jpg)
These two words can keep you “trapped in people-pleasing and overthinking” at work, says executive coach Melody Wilding. Here’s how you stop the cycle.
Entrepreneurship
![These ‘meaningful’ books can change your life: CEOs, executive coaches [Video]](https://video.getpvd.com/wp-content/uploads/2024/09/mp_219366_0_1069873251639079162959gettyimages1208666693img9601jpeg-1200x675.jpg)
You might find these three books inspirational or otherwise useful, according to a group of CEOs, researchers and career coaches.
Explore AXA’s “Great Global Adventure” competition video, capture the thrill of winning a dream trip. Check out this engaging graduate recruitment campaign.
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![Lethbridge College battles for marketing glory [Video]](https://video.getpvd.com/wp-content/uploads/2024/09/mp_219351_0_marketingenews480x360jpg.jpg)
Students from Lethbridge College’s Multimedia Production and Digital Communications and Media programs were given the chance at some practical experience last week, Aaron Haugen has more. They were given the opportunity to develop a marketing and branding strategy for a local startup here in Lethbridge. Providing students with hands on real world experience has become a […]
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![Kamala Harris set to reveal second wave of economic proposals in New Hampshire [Video]](https://video.getpvd.com/wp-content/uploads/2024/09/mp_219332_0_cd30290570c8401593a0cb63258c87f41140x641jpg.jpg)
Harris plans to call for expanding a tax reduction for costs associated with starting a business among other plans.
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![Building a Cohesive Brand Identity [Video]](https://video.getpvd.com/wp-content/uploads/2024/09/mp_219326_0_0jpg.jpg)
On this show, we discuss brand identity and consistency in design. Andy talks about how identity is a key piece of a brand’s overall visual package that connects various elements like value propositions and positioning statements. We also discuss how the Frictionless platform can help centralize brand identity management. The key points and topics covered […]
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![Aligning Your Message: Creating Consistent Branding Across Teams with AI [Video]](https://video.getpvd.com/wp-content/uploads/2024/09/mp_219317_0_0jpg.jpg)
On this episode, we discuss aligning messaging across different teams within an organization to ensure a unified brand voice, and dive into the importance of involving all teams like sales, marketing, and customer service in developing messaging to make sure the perspectives of each group are represented. We show how Frictionless can be used to […]