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Entrepreneurship
Learn how Bluetext’s strategic branding and digital marketing efforts helped Karman Space & Defense successfully achieve an IPO.
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Kristen Wells-Collins is the founder and lead chemist of Black to the Lab, a STEM company created in 2020 to inspire Black girls to pursue cosmetic chemistry. Her first product, the Cosmetic Chemistry Activity Set, allows young girls to create beauty products while learning about science. Kristen, a Prairie View A&M University alum, was motivated by the lack of representation in the industry, where only 4.4% of chemists are Black. Her company also offers workshops teaching branding and marketing. Kristen envisions expanding her curriculum and providing girls with opportunities to showcase their work in the cosmetic industry.
Rafael Pitanguy, deputy global chief creative officer, VML, creative lead, WPP Open X. From Campaign US
/PRNewswire/ — Brighton Jones, a wealth management firm dedicated to helping clients align their time and money with their values and passions, is proud to…
In a move to recover from a disastrous branding rollout five months ago, the expansion NWSL team has announced Boston Legacy Football Club as its new franchise name, superseding BOS Nation FC.
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Meet the judges of The Drum Awards. We celebrate the best in brand-building and creative strategy, and our Judge of the Day series gives you a closer look at the experts behind our prestigious panels. Get to know the industry leaders who recognize excellence in marketing.
Selecting the right images and uploading them correctly ensures your charity website not only looks great but performs seamlessly.
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AI-driven platform is poised to offer hyper-personalized experiences Innovative revenue models for influencers and local businesses aims to transform digital marketingThumzup set to launch within a multi-billion-dollar marketCompany files registered