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When the pandemic shut everything down a few years ago, some businesses flourished and some shuttered.
While there were a million factors at play, a big one that didn’t get talked about too much was mindset.
In my opinion, the businesses that thrived were the ones to do what we call at IMPACT “Yes, and…”.
Yes, and is an improv classic in which actors have to adapt and move forward no matter what’s thrown at them. For businesses, we see Yes, and as a mindset that allows you to embrace the messy parts of a situation so you can find your way through it.
In the pandemic, this was the case when doctors pivoted to telehealth visits and restaurants to curbside pickup. Businesses that grumbled about having to learn Zoom were …