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Entrepreneurship

ActiveCampaign’s Secret to Hypergrowth Helps Technology Companies Around the World Scale | News [Video]

CHICAGO, Sept. 23, 2021 /PRNewswire/ — ActiveCampaign, the leader in Customer Experience Automation (CXA), revealed that the secret to its own growth, as well as how it helps over 150,000 businesses around the world grow, is by helping companies create 1:1 experiences at scale using automation. More than 80% of consumers admit that they'll stop doing business with a company after one negative experience, indicating that customer experience is more important than ever before.

Most businesses fail in the first five years, and one of the reasons is because it's hard to scale while still providing the bespoke 1:1 experiences that customers expect. While it's easy to create personalized experiences with a few customers, it's impossible to scale that customer experience without automation or a massive change in headcount. That's where ActiveCampaign CXA steps in to automate those experiences across email, chat, SMS, and websites, whether they have 10 or 10 million customers.

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Entrepreneurship

2D Animation for Tiktok SEA Mega Sales [Video]

Little Black Book, SuperPixel partnered with TikTok to create vibrant 2D animation content for their SEA Mega Sales 2024 campaign. As part of a larger collaborationcovering EDMs, website assets, website articles, and social media visuals this animated piece was designed to capture the energy and excitement of one of the biggest shopping events of the year. With bold motion graphics, dynamic storytelling, and eye-catching visuals , we brought TikToks engaging, fast-paced shopping experience to life, driving anticipation and engagement across Southeast Asia. A celebration of fun, deals, and digital-first shopping , this campaign made Mega Sales bigger, brighter, and more immersive than ever.

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Entrepreneurship

Augmented Reality (AR) | Interactive Festival Activation [Video]

Little Black Book, Collaborated with Orchard RORR to create an engaging Augmented Reality (AR) experience , transforming their festival into an interactive digital playground . Designed to immerse and excite audiences , our AR activation allowed festivalgoers to interact with dynamic visuals, explore digital elements, and engage with the event in a whole new way . By blending technology with creativity, we enhanced the festival atmosphere, making it more memorable, shareable, and immersive . This project brought innovation and engagement to the heart of the festival, turning Orchard RORR into an experience beyond the physical world.