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Entrepreneurship

Interview with Amy McGlinn, Brand Design Masters Podcast with Philip VanDusen [Video]

Interview with Amy McGlinn, Brand Design Masters Podcast with Philip VanDusen

Words are powerful and when you use them right. They fuel transformations and create change.

Joining me in this episode is Amy McGlinn, an exceptionally talented copywriter and strategic marketing consultant who uses her skills in the written word to show up for people, give value, and inspire change in their business. 

Deeply experienced in content writing and conversion copywriting, Amy knows exactly how brands can express their values in a way that’s irresistible to their audience.  

We discuss:
• Why she believes words are powerful in creating change
• How she learned copywriting “the wrong way”
• Restarting her career after taking a break to focus on family and deciding that if she was to reinvent herself, it had to be as a writer
• How she made the jump into copywriting through Upwork
• Why it took her 10 hours to write her first ever writing job and how it ended up paying off and resulting in a 3-year business relationship
• Her advice on seeking the help of successful people in the same field early on in your career to leverage their expertise and later on, their clients and network too
• How she developed her own brand by watching how other people did it and succeeded
• Why LinkedIn was always 100% her choice for marketing her services
• “Reading to write”,  “teaching to learn”, and how she used these to find her favorite way to create content
• The top three things creative professionals should do to leverage LinkedIn
• Why likes, comments, and shares mean more on LinkedIn because the algorithm favors an open network
• Her top three advice on how designers can attach copywriting to their services to be more well-rounded and marketable
• An analogy based off of logs close together catching fire and how she used this to describe transformation and growth that’s inspired by collaborations in masterminds
• The story of how she had the idea and the goals but how joining my Brand Design Masters Guild gave her the confidence to put those into action  
• Her Rapid Fire 10 answers include why her spirit animal is a turtle and what she would tell her 20-year old self
• Her personal mantra inspired by Don Miguel Ruiz’s book The Four Agreements

Mentioned in this episode:
My Brand Design Masters Guild: www.philipvandusen.com/mastermind  
Seth Godin: https://www.sethgodin.com/ 
The Four Agreements by Don Miguel Ruiz: https://www.amazon.com/Four-Agreements-Practical-Personal-Freedom/dp/1878424319 
The High 5 Habit by Mel Robbins: https://www.amazon.com/High-Habit-Take-Control-Simple/dp/1401962122 

To connect with Amy McGlinn, head on over to her channels:
LinkedIn: https://www.linkedin.com/in/amymcglinn/ 

Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!

VISIT MY WEBSITE:
http://www.philipvandusen.com

JOIN THE BRAND•MUSE NEWSLETTER:
http://www.philipvandusen.com/muse

JOIN THE BRAND DESIGN MASTERS FACEBOOK GROUP:
https://www.facebook.com/groups/branddesignmasters/

SUBSCRIBE TO MY YOUTUBE CHANNEL:
http://www.youtube.com/c/PhilipVanDusen

FOLLOW ME ON TWITTER:
https://twitter.com/philipvandusen

FOLLOW ME ON PINTEREST:
https://www.pinterest.com/philipvandusen

LIKE MY AGENCY ON FACEBOOK:
https://www.facebook.com/verhaalbranddesign

Bring Your Own Laptop – Adobe Training with Daniel Scott
https://www.byol.me/philip

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https://bdmpodcast.com/invideo
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____________________________

The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals, and anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.

Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves and for the clients and customers they serve.

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Entrepreneurship

Bet on these marketing channels for 2024 says these tech Experts [Video]

In this video, 2 tech experts, Jason Lemkin of SaaStr and Wade Foster of Zapier, talk about what marketing channels they are betting on for 2024.This is an excerpt from the "Angles and Insight" Podcast!Listen on all major podcast networks! Links to those can be found here:https://anglesandinsight.transistor.fm/In this video Jason and Wade discuss:- Your email list is more than just a list – it's an asset that can work for generations.- Despite the changing landscape, SEO remains highly effective and efficient.- SEO requires ongoing effort and creativity but offers significant returns on investment.- Content marketing is not dead; it's just more competitive, requiring a higher level of creativity and dedication.- Standing out in today's saturated market requires focusing on what you do best.- Identify your strengths and dedicate the majority of your resources to mastering them.Subscribe for more tips, information, and marketing best practices!Not a customer? Try it free at: ActiveCampaign.com/freeConnect with ActiveCampaign on social!LinkedIn: https://www.linkedin.com/company/activecampaign-inc-Instagram: https://www.instagram.com/activecampaignFacebook: https://www.facebook.com/activecampaign/Twitter: https://twitter.com/ActiveCampaign#marketing #tech #podcast #CustomerExperienceAutomation #EmailMarketing #MarketingAutomation #CRM #SalesCRM #EmailDeliverability #SalesSoftware #MarketingSoftware #Email #SalesAutomation #Newsletter #customerexperience 00:00 Introduction00:41 The Enduring Power of SEO01:15 SEO in 2024: What's Working?02:02 The Misconceptions About SEO and Content Marketing03:10 Standing Out in a Saturated Market04:02 Focusing on Your Strengths05:15 Conclusion

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Entrepreneurship

How to Handle Low-ball Offers: (Sales Roleplay) [Video]

We've broken down all of the steps in this article 👉 http://bit.ly/negotiating-w-clientsDiscover expert negotiation strategies with this engaging video featuring a realistic business negotiation scenario. Chris, a "skilled video producer" is confronted with a challenging $1,000 budget proposal aimed at increasing foot traffic to a client's store. Throughout the discussion, he deftly evaluates the economic feasibility of the project, introduces the concept of value versus investment, and explores strategic solutions, such as revenue sharing and adjusting project scope. This video is packed with actionable insights on negotiating contracts, understanding business investments, and securing profitable outcomes. Entrepreneurs, small business owners, and professionals looking to enhance their negotiation skills and business acumen will find this video invaluable.Watch the unedited live-stream here:https://youtu.be/7snev8P4ENU🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do556 S. Fair Oaks Ave. #34Pasadena CA 91105*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.--Host: Chris Do (Bald Asian Guy Talks About Business)Cinematographers/Editors: @RodrigoTasca & @Tascastudios MOCS Media

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Entrepreneurship

How To Start An Online Six Figure Business in 2022 (Go From $0 To $100,000 In One Year) [Video]

Learn step by step how to start an online six figure business in 2022 and go from $0 to $100,000 in one year. This is the same strategy i used and how I went from $0 and to six figures in one year starting my online coaching business. Subscribehttp://www.youtube.com/shaunsurgener?sub_confirmation=1LINKS: 🏦 EARN 8.05% APY WITH GEMINI EARN: https://www.gemini.com/share/enq4zdlce📈 Earn Free Stocks With RobinHood 🤝 https://join.robinhood.com/shauns824💰 Earn Up To 12% APY on Voyager Crypto Staking https://voyager.onelink.me/WNly/referral?af_sub5=248C02USEFUL COACHING GUIDES (FREE) ✓👉 Create Life On YOUR TERMS and Maximize Fulfillment in 90 days https://www.shaunsurgener.com/ultimate-guide-to-a-life-unleashedTOP VIDS YOU WILL ENJOY 🔥👉 6 BEST Dividend ETFs For Passive Income 2022 (That'll Make You Rich) https://youtu.be/9DpEYRbjw88👉 5 Best Travel Credit Cards 2022 https://youtu.be/c-M2CXDVWCY👉 Top 6 Monthly Dividend ETFs To Earn Income 2022 https://youtu.be/t5o1paNg7fQ👉 Top 6 Vanguard ETFs To Buy In 2022 https://youtu.be/S1lOtM3pBI4👉 5 Monthly Dividend Stocks That Will Pay Your Bills (High Yield) https://youtu.be/KtMP7RwdJCY👉 5 Easy and Free Ways To Make Money Fast Online https://youtu.be/P5uJoB1uwRg👉 High Yield Savings Accounts You Must Have https://youtu.be/pRIEDi0T7b8👉 How I Saved $100k In 4 Years With No Job https://youtu.be/wVbTD9BujnQ👉 Once You Save Your First $1k- Do This https://youtu.be/TNigVNNk0NI👉 How To Turn $10k Into $1million https://youtu.be/ufBovBRndjw👉 $60million Bel Air Mansion Tour https://youtu.be/G3a-gvOXIPQWORK WITH SHAUN🔥 Life & Finance Coaching https://www.shaunsurgener.com/ultimatelifeunleashed💪 Fitness Coaching https://www.shaunsurgener.com/fitness📅 Schedule Free 30min Consultation https://calendly.com/shaunsurgenercoachingSOCIAL▸ Website: https://www.shaunsurgener.com▸ TikTok: https://vm.tiktok.com/TTPdjkErsd/▸ Instagram: https://www.instagram.com/shaunsurgener/▸ Facebook: https://www.facebook.com/shaun.surgener/▸ FB Coaching Page: https://www.facebook.com/groups/669121597222531▸ LinkedIn: https://www.linkedin.com/in/shaunsurgener/QUESTIONS?👉 DM Shaun on IG @shaunsurgener 👉 Comment on the videoTIMESTAMP:00:00 Intro00:24 Find A Problem To Solve3:47 Identify Customer Avatar4:41 Create Your Offer5:19 Find Your Audience5:58 Engage and NurtureStarting an online business can be challenging but in this video I want to walk you through step by step how to start an online six figure business in 2022 and go from $0 to six figures in just one year. This is the strategy that I used to get my first six figures as a fitness coach and eventually also becoming a life coachThis process works no matter what type of online business or even retail business you have. It even works for e-commerce business, brick and mortar, and more. This process will help you create an online business in 2022 so that you can make money online fast and make money with no investmentHere's how to start a business online and make your first six figures as an online business or business in generalSTEP 1. FIND A PROBLEM TO SOLVEEvery business has one purpose. To solve a problem. If you are going to have an online business, service based business online, you need to understand what problem you are here to solve. SKILLSWrite down what you are skilled at or willing to learn. I also talk about side hustles and side hustle ideas on my channel all the time. PASSIONWhat are you passionate about. What brings you energy. Write down everything that you are passionate about.ECONOMYWhat will people pay you for?Then you want to determine how these all combine. For me I was into fitness and nutrition and decided to be an online fitness coach and eventually a life coach.STEP 2. IDENTIFY CUSTOMER AVATAR.The key to a successful online business is knowing your audience. Breakdown everything you know about your potential customer. From age, gender, location, desires, fears, wants, dislikes, etc.STEP 3. CREATE YOUR OFFERCreating a successful online business means you need a great offer. Customers should know exactly what they are getting purchasing from youSTEP 4. FIND YOUR AUDIENCEIf you are going to build an online business or online service based business and make money online fast and go from $0 to $100,000 fast you must know where your customers are. Youtube, instagram, forums, blogs, twitter, tiktok, pinterest, etc.STEP 5. ENGAGE AND NURTUREStarting an online business is about creating community and groups. You want to provide valuable content and info to help people with the problem that you solve for free. Over time they will begin to buy from you so you can make money.This is how to earn money online, free ways to make money, and how to start an online business in 2022.❎ These videos are simply for entertainment purposes only and should not be considered financial advice. You (and only you) are responsible for any investment losses or gains.