This is a segment of the “Holiday Marketing & End-of-Year Planning” episode of Growth Decoded — a show that helps you grow your business by figuring out the customer experience, one piece at a time.
In this video, we investigate when you should start planning your marketing or sales campaign for the holidays.
You’ll hear from Jovana & Milena Vujnic, Brandon Kirkland, and John Jansch:
Jovana & Milena manage BumperLeads — a marketing automation agency based in Melbourne that helps businesses of all shapes and sizes simplify and automate their sales and marketing systems, to save them time and money.
Brandon is the founder and chief strategist of EpicShops, a digital agency that helps businesses sell more online through web design, and improving the digital customer experience.
John Jantsch is an author, speaker, and marketing consultant who specializes in assisting small businesses. He is the author of Duct Tape Marketing, The Referral Engine, and The Commitment Engine.
This video is part of a larger episode that investigates holiday marketing and end-of-year planning including:
— What will 2021’s holiday season look like?
— End-of-year campaigns for businesses that aren’t ecommerce
— Common mistakes in holiday campaigns
— Best practices for businesses looking to end the year strong
— Ideas for campaigns that aren’t sales, discounts, or for physical products
To sign up for future episodes, watch past episodes, and get exclusive content — visit: https://www.activecampaign.com/resources/growth-decoded#featured-episode
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