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Entrepreneurship

Business Branding For Success [Video]

Business Branding For Success

In a competitive market, standing out above the competition is extremely important. These days, consumers get exposed to numerous business brands daily through the internet and social media, which makes the need for impressive branding and marketing vital to a business’ success. Most people think that branding consists only of elements such as logos and colours. In actuality, branding is what gives your business its overall identity and personality. It’s what attracts customers to buy from you and what builds loyalty and retention. So it goes without saying that if you don’t establish a solid standout brand for your business, chances are it won’t survive for long.

What does your branding look like for your business?

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Categories
Entrepreneurship

Flutterwave Launches Virtual Workshop to Bolster Tech Skills Among African Youth [Video]

Flutterwave, a prominent African fintech firm, has introduced a two-day virtual training program aimed at equipping young Africans with practical expertise for careers in technology. The Accelerate Workshop, scheduled for April 26 and May 3, 2025, targets university students, recent graduates, and early-career professionals across the continent, offering sessions in