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Entrepreneurship

The digital marketing plan to franchise your business: They Ask, You Answer [Video]

If your content marketing strategy is bringing in leads beyond your service area, you could be ready to expand into a franchise.

Marcus Sheridan

Keynote Speaker, Author & Partner, Author of ’They Ask You Answer”, Presented 250+ Sales, Marketing, & Communication Workshops Worldwide

September 7th, 2021 min read

If you have a franchise or are thinking of starting one, you need the right digital marketing strategy. You need to deliver results for both the individual franchisees as well as the overall brand — in other words, a rising tide that lifts all boats. 

With the right system, you can do both, and set your franchise up for long-term success. 

They Ask, You Answer

When some friends and I started River Pools in Virginia nearly 20 years ago, we didn’t intend to build a franchise business. 

What we didintend to do was build a successful local pool manufacturer. To help that business grow, I developed a straightforward …

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Entrepreneurship

Grant Sabatier: Build Wealth Through Entrepreneurship [Video]

Starting a business in 2025 is cheaper and easier than ever before. Before, you had to really stop and figure out everything and maybe apprentice or put down a lot of money and take a big risk, Sabatier said. But now there are just so many blueprints available and so many ways to learn. The advancements in technology, along with the sharing of knowledge by successful entrepreneurs, have significantly lowered the barriers to entry, making it easier to dive into entrepreneurship.

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