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Entrepreneurship

Automate That! Segmented Abandoned Cart Email Automation [Video]

Automate That! Segmented Abandoned Cart Email Automation

In this episode of Automate That! Cody and Ernie explore abandoned cart automation and how to send a more personalized, and segmented email to your potential customers who abandon a cart in your ecommerce storefront.

While setting up the abandoned cart automation is important for your ecommerce business, you can take it a step further to incorporate segmentation and send a more targeted abandoned cart email.

This automation recipe uses the information you know about your contacts to send variations of an email that might be more relevant to them.

For example, emails to a contact within your area may have different return policies, shipping costs, or delivery expectations. Using their address will allow you to send a segmented email with information specific to them.

Featured Recipe:
Segmented Abandoned Cart Email Automation Recipe
https://www.activecampaign.com/marketplace/recipe/abandoned-cart-domesticinternational

General Abandoned Cart Reminder:
https://www.activecampaign.com/marketplace/recipe/abandoned-cart-reminder

Related Recipes:

First Time Abandoned Cart Hook:
https://www.activecampaign.com/marketplace/recipe/first-time-abandon-cart-hook

Frequently Abandoned Cart Notification:
https://www.activecampaign.com/marketplace/recipe/frequently-abandoned-cart-notification

Black Friday: Abandoned Cart Email Series:
https://www.activecampaign.com/marketplace/recipe/black-friday-abandoned-cart

Automate That! is a segment from the ActiveCampaign live show, “Growth Decoded” — where we demystify the customer experience to grow your company — one topic at a time! Each episode of Automate That! highlights a single automation recipe from the ActiveCampaign Marketplace that you can import into your account for free, in just a few clicks.

Visit the ActiveCampaign Marketplace: https://www.activecampaign.com/marketplace/

To sign up for updates on future episodes and get exclusive content, visit:
https://www.activecampaign.com/events/growth-decoded

Connect with ActiveCampaign on social!

LinkedIn: https://www.linkedin.com/company/activecampaign-inc-
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#AbandonedCart #EmailAutomation #Ecommerce

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Introduce your brand with flair using our Shiny-Smooth Logo Reveal. This professional-quality template offers a clean and glossy animation that puts your logo in the spotlight. Easily customize it with your logo, slogan, and background music, and watch as the smooth transitions bring your logo to life. Ideal for marketing campaigns, video intros, company branding, presentation openers, and more. Create now and make your brand shine today!

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In this episode, Madhukar Kumar, Chief Marketing Officer at SingleStore, shares his expertise on effectively integrating AI into marketing strategies. He discusses the challenges marketers face in an increasingly complex digital landscape and how to overcome fatigue from the rapid influx of new tools. Madhukar emphasizes the importance of understanding customer needs and leveraging AI to enhance creativity and decision-making. He encourages marketers to stay true to their unique perspectives while navigating change, providing practical insights for driving meaningful growth in their organizations.