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Entrepreneurship

What is “Abandoned Cart”? [Video]

What is “Abandoned Cart”?

This video is a segment from Growth Decoded — A show that helps you grow your business by investigating the customer experience, one piece at a time!

In this segment we explore what an “abandoned cart” ecommerce situation looks like. We learn that well over 50% of all online shopping carts are abandoned — and identify that an automated abandoned cart email reminder can help you reclaim some of the lost revenue from these abandoned carts.

We hear from Jonathan, the ecommerce manager at J!NX — an online store that specializes in video game apparel. From shirts, to hats, to wallets, mugs, and more!
https://www.jinx.com

We also hear from Dawn, founder and CEO of Made for Freedom, a social enterprise offering fashion and lifestyle products created by survivors or human trafficking. Manufacturing of these ethically-made products helps to prevent human trafficking by providing dignified employment to victims and women at risk globally.
https://www.madeforfreedom.com

To sign up for updates on future episodes and get exclusive content, visit:
https://www.activecampaign.com/events/growth-decoded

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#AbandonedCart #Ecommerce #EmailAutomation

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Categories
Entrepreneurship

Understanding Your 'Why': The Motivation Behind Starting A Business [Video]

When you start a project, do you stop to think about the reason?Your "why" should drive your motivation and keep you focused on your goals during difficult times. Knowing your "why" can help you create a clear vision for your business and make strategic decisions that align with your purpose.Learn more at: https://christianespinosa.com/books/the-smartest-person-in-the-room/#CyberSecurity #TSPITR #SelfHelpBook

Categories
Entrepreneurship

How Magnetic Product-Led Marketing Can Overcome Todays Market Noise with Madhukar Kumar [Video]

In this episode, Madhukar Kumar, Chief Marketing Officer at SingleStore, shares his expertise on effectively integrating AI into marketing strategies. He discusses the challenges marketers face in an increasingly complex digital landscape and how to overcome fatigue from the rapid influx of new tools. Madhukar emphasizes the importance of understanding customer needs and leveraging AI to enhance creativity and decision-making. He encourages marketers to stay true to their unique perspectives while navigating change, providing practical insights for driving meaningful growth in their organizations.