What is “Abandoned Cart”? [Video]

This video is a segment from Growth Decoded — A show that helps you grow your business by investigating the customer experience, one piece at a time!

In this segment we explore what an “abandoned cart” ecommerce situation looks like. We learn that well over 50% of all online shopping carts are abandoned — and identify that an automated abandoned cart email reminder can help you reclaim some of the lost revenue from these abandoned carts.

We hear from Jonathan, the ecommerce manager at J!NX — an online store that specializes in video game apparel. From shirts, to hats, to wallets, mugs, and more!
https://www.jinx.com

We also hear from Dawn, founder and CEO of Made for Freedom, a social enterprise offering fashion and lifestyle products created by survivors or human trafficking. Manufacturing of these ethically-made products helps to prevent human trafficking by providing dignified employment to victims and women at risk globally.
https://www.madeforfreedom.com

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#AbandonedCart #Ecommerce #EmailAutomation