![Watch out Amazon, there’s a new smile logo in town [Video]](https://video.getpvd.com/wp-content/uploads/2025/05/mp_227670_0_DRgLntRSSkq9f9aozFpweRjpg-1200x675.jpg)
Did you know there’s a charity that specifically supports mental wellness in the advertising, media and marketing industry? NABS has been around for over a century and it’s just got a new identity courtesy of creative agency Nice and Serious.
Aiming to deepen NABS’ impact and visibility, the rebrand is built around the idea of ‘The Unstoppable Ally’ – as NABS seeks to focus on advancing mental wellness in industry culture, making them more than just a support service. It launched on Wednesday, in time for Mental Health Awareness Week 2025 (see our piece on The Coffee Foundation for more branding/mental health crossover).
![Macys is Making a TV Show Braithwaite Communications [Video]](https://video.getpvd.com/wp-content/uploads/2025/05/mp_227730_0_BCLongStoryShortBannersDirectorCutpng-1200x721.png)
![YouTube [Video]](https://video.getpvd.com/wp-content/uploads/2025/05/mp_227777_0_0jpg.jpg)
![The Advertising Standards Authority has made three new Board appointments [Video]](https://video.getpvd.com/wp-content/uploads/2025/05/mp_227032_0_joyceLIjpg.jpg)
![How To Start A Business From Scratch – #RealTALK with Business Accelerator Graduate Fahim Khan [Video]](https://video.getpvd.com/wp-content/uploads/2021/04/mp_9720_0_0jpg.jpg)