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Entrepreneurship

The Ultimate Guide for Advertisers [Video]

The right Facebook banner size is critical for your page to look professional: branding, engagement strategies, and ad setup are equally important. An optimized social media page is a powerful tool for building awareness, engaging your audience, and driving conversions. For advertisers, publishers, brands, and media buyers, a well-structured page ensures that every element, from visuals to ads, works together to achieve your goals.

This article will guide you through the essentials of:

  • Choosing the correct Facebook banner size and setup to make a strong visual impact.
  • Optimizing your page layout and branding for better user engagement.
  • Using ads to convert visitors into customers.

Below you can find the recommended dimensions for the most common banner sizes on Facebook.

  • Profile cover photo: 851 x 315 pixels
  • Event cover photo: 1920 x 1005 pixels
  • Ad banners:
  • Feed ads: 1080 x 1080 pixels (1:1) or 1200 x 628 pixels (1.91:1)
  • Stories ads: 1080 x 1920 pixels (9:16)
  • Right column ads (desktop only): …

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Categories
Entrepreneurship

Work with PDFs as Part of Your Document Workflow Automation [Video]

Author PDFs or edit original content in your contracts, agreements, and document templates. Learn more at https://www.airslate.com/product/pdf-editing/?utm_source=youtube&utm_medium=social&utm_campaign=Work-PDFs-as-Part-of-Your-Document-Workflow-Automation&utm_content=descriptionAnnotate, blackout, highlight, and add images to PDF documents in the cloud. No need to integrate with third-party apps or install expensive software.🔵 Partner with the most powerful business automation platform to delight your customers: https://www.airslate.com/become-a-partner/?utm_source=youtube&utm_medium=social&utm_campaign=Work-PDFs-as-Part-of-Your-Document-Workflow-Automation&utm_content=description🔵 Find everything you need to know about the latest business automation trends: https://blog.airslate.com🔵 Follow us on our socials to stay up to date:https://www.facebook.com/airslatehttps://www.instagram.com/airslatehttps://twitter.com/air_slatehttps://www.linkedin.com/company/airslate

Categories
Entrepreneurship

Starting a Business [Video]

Starting a business can be one the most exciting things you'll do in life. It can also be the scariest. According to the latest statistics on the percentage of businesses that fail in the United States, we see that of the 678,135 new businesses that were started in 2015, more than one-fifth (20.4 percent) closed after their first year in operation.The percentage of businesses that fail increases to 30.9 percent in the second year and 38.6 percent in the third year. By the fifth year in 2020, the new business failure rate reaches 50.0 percent. Needless to say, it's hard! The ones that succeed do so not only because they work hard and get lucky. These entrepreneurs spend an immense amount of time creating a plan and execution strategy. It takes a lot of discipline to overcome the challenges. In this episode I'll discuss the basic questions you want to ask yourself when starting a business.