Jacknife rebrands Chair-man Mills, unifying nine companies under a single brand [Video]
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Entrepreneurship

Jacknife rebrands Chair-man Mills, unifying nine companies under a single brand [Video]

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Chair-man Mills Corp., a trusted name in Canada’s event industry for over a century, has officially rebranded as Element Event Solutions, with help from the creative leadership of Toronto-based branding agency Jacknife. This rebranding marks the unification of nine prominent event rental companies under one powerful national brand platform, setting a new gold standard for event solutions across Canada. 

The transition from Chair-man Mills to Element Event Solutions goes beyond a simple name change. It represents a strategic shift towards becoming Canada’s first truly national event solutions partner, offering everything from tents and décor to comprehensive project management services. Partnering with Jacknife, Element has modernized its look and repositioned itself as the go-to for nationwide venues, planners and caterers.

“Jacknife’s team understood the essence of our legacy and where we wanted to go as a company,” says Allison Freeman,CEO of Element Event Solutions. “Their strategic creative was instrumental in shaping the …

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Branding and Marketing: What's The Difference? With Vince Warnock [Video]

Welcome back to the Leadership Stack Podcast! Today we have Mr. Vince Warnock, a marketer, speaker, and author of the book “Chasing the Insights.” For our premiere episode with Mr. Warnock, he will be answering a few questions from Mr. CEO at 22, Sean Si, about digital marketing. How essential marketing is for businesses? What are the differences between branding and marketing? And how do marketing and branding work together in making your business successful? Hop into this valuable episode of the Leadership Stack Podcast!Vince Warnock on Social Media:LinkedIn: https://www.linkedin.com/in/vdub01Website: https://vincewarnock.com/Book: https://chasingtheinsights.com/___Part 1 - Branding and Marketing: What's The Difference? https://youtu.be/v2ZoCtZVlUcPart 2 - Should You Really Go for Paid Ads? https://youtu.be/ERD6ZIp3I94Part 3 - Is Word of Mouth Marketing More Effective? https://youtu.be/xpzzPhc0VGA___To learn more about entrepreneurship, leadership & management, you can follow us on:Facebook: https://www.facebook.com/leadershipstack/TikTok: https://www.tiktok.com/@leadershipstack?lang=enListen on Spotify: https://leadershipstack.com/spotifyJoin our community and ask questions here: https://from.sean.si/discordleadme.ph/facebookSean Si on Social Media:LinkedIn: https://www.linkedin.com/in/seansiFacebook: https://www.facebook.com/seansi.speaks/Websites:SEO Hacker: https://seo-hacker.comSEO Services: https://seohacker.services/Sean Si: https://sean.si/Check out Sean's new project: Aquascape Philippines: https://aquascape.phEnroll now in Sean Si’s Masterclass:https://sean.si/masterclass/Support Sean Si’s work by becoming a patron:https://www.patreon.com/seansiWhere Sean Si invests and make his money work for him:https://leadme.ph/growinvest

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