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Entrepreneurship

Glendale small business owner grows TikTok following [Video]

Justin Hillsten was inspired during the pandemic to start a business and the social media platform TikTok helped it flourish.

GLENDALE, Ariz. — Starting any business from the ground up is a risky proposition. Starting one during the pandemic can be even more difficult. 

But that’s just what Justin Hillsten did when he was inspired by a common problem — pulling hair from the shower drain.

“So, the DrainFunnel works in bathtub drains,” said Hillsten, creator of the DrainFunnel, a small, rubber device that fits into the drain of most bathtubs.

The Drainfunnel is designed to allow hair to pass through the drain without clogging and flow out to the sewer. It started with just a few orders a week.

“Maybe like five DrainFunnels every couple of days,” he remembered. 

It’s now exploded to hundreds of orders a day, thanks to Hillsten’s use of the social network, TikTok.

“And then just last …

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