Sandeep Maheshwari is a name among millions who struggled, failed and surged ahead in search of success, happiness and contentment. Just like any middle class guy, he too had a bunch of unclear dreams and a blurred vision of his goals in life. All he had was an undying learning attitude to hold on to. Rowing through ups and downs, it was time that taught him the true meaning of his life.
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The agency will oversee the retailer's own paid media plus its ad business.
The campaign is part of a wider branding reset by the company called “Making Better Happen” and represents a €3m investment by the company. A key part of the rebrand is a new hero campaign called “A Nation Delivers”. Created by Boys+Girls, it shows how the company’s nationwide network can “connect a community of caring […]
The Advertising Standards Authority has appointed Gary Joyce, Siobhn Masterson and Stephen Jackson to its Board.
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