3 Ways You Can Practically Implement AI For Your Restaurant Brand Marketing [Video]
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Entrepreneurship

3 Ways You Can Practically Implement AI For Your Restaurant Brand Marketing [Video]

Keeping up with content creation, customer engagement, and competitive analysis can feel like a never-ending task for restaurant marketers. But what if you had a digital assistant that could brainstorm ad copy in seconds, scan thousands of customer reviews in minutes, and reveal your competitors’ best-kept secrets? That’s the power of AI – and it’s more accessible than you think.

Being deeply involved in AI uses for marketing and branding, we’ve seen some of the most effective ways that brands can get started with leveraging AI very easily.

Before we dive into the ‘how,’ let’s talk about an important first step – setting clear AI usage policies for your organization. Some of our recommendations to our clients that are using AI is to only use it in a private environment. When using free tools, the data you input can be used to train their models and potentially show up for …

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How to Effectively Understand and Leverage Your Data with Jon Torrey of Searchlight Advertising [Video]
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Entrepreneurship

How to Effectively Understand and Leverage Your Data with Jon Torrey of Searchlight Advertising [Video]

Even when you’re utilizing a high-level CRM system, there’s a lot of manual data entry that service businesses do every day, whether it be through your technicians or your administrative team… and in reality, that data isn’t always correct!If you can’t properly attribute revenue to your marketing efforts, you’re making decisions based on inaccurate data, leading to mistakes and potential loss of leads and revenue.But have no fear! Jonathan Torrey is here. Jon is the Director of Marketing and Partnerships at Searchlight Advertising, a company that’s connecting data to help contractors and other service businesses improve their revenue flow.Join us as we talk with Jonathan about the importance of understanding your business’s data and knowing your exact ROI from digital marketing. In this episode we discuss:● Most common data problems and opportunities for service businesses ● How to effectively and efficiently understand and leverage your data to increase your profits and maximize your lead conversion.● The best marketing solution for contractorsTo view the full episode, click here: https://www.servicebusinessmastery.com/Listen on Apple Podcasts - https://podcasts.apple.com/us/podcast...Listen on Spotify - https://open.spotify.com/show/0MVtXdF...Listen on Google Podcasts - https://podcasts.google.com/feed/aHR0...Listen on iheart radio - https://www.iheart.com/podcast/269-se...Listen on Stitcher - https://www.stitcher.com/show/service...Listen on Amazon Music - https://music.amazon.com/podcasts/26c...Listen on Deezer - https://www.deezer.com/us/show/766302#Marketing #digitalmarketing #hvac

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