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Entrepreneurship

Why Realtors Have Client Appreciation Events [Video]

Client appreciation events are all about giving value back to your sphere of influence (SOI) database. Today, ICC Executive Coach Brad Baldwin is going to walk us through why client appreciation events are so important and effective.

When it comes to your 40-contact plan, many Realtors hate the idea of reaching out to their sphere of influence (SOI) about real estate directly. For those of you that fall into that category, hosting a client event is a great option. It gives you a fun reason to reach out to your SOI and add value, coming from contribution, so it doesn’t always feel like you’re asking them for something.

Here are just a few ideas to get your brain thinking of unique client events you host. As you’ll notice, some are seasonal and some can happen year-round! Get creative! And if you need more ideas, be sure to check out our Client Appreciation Events Packet & Template Bundle(scroll …

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Entrepreneurship

Understanding Your 'Why': The Motivation Behind Starting A Business [Video]

When you start a project, do you stop to think about the reason?Your "why" should drive your motivation and keep you focused on your goals during difficult times. Knowing your "why" can help you create a clear vision for your business and make strategic decisions that align with your purpose.Learn more at: https://christianespinosa.com/books/the-smartest-person-in-the-room/#CyberSecurity #TSPITR #SelfHelpBook

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Entrepreneurship

How Magnetic Product-Led Marketing Can Overcome Todays Market Noise with Madhukar Kumar [Video]

In this episode, Madhukar Kumar, Chief Marketing Officer at SingleStore, shares his expertise on effectively integrating AI into marketing strategies. He discusses the challenges marketers face in an increasingly complex digital landscape and how to overcome fatigue from the rapid influx of new tools. Madhukar emphasizes the importance of understanding customer needs and leveraging AI to enhance creativity and decision-making. He encourages marketers to stay true to their unique perspectives while navigating change, providing practical insights for driving meaningful growth in their organizations.