Whether you have Convertkit, Active Campaign, Mailchimp, or even Get Response…(there are others but you get it…) you are spending major time making sure things are handled and being done.
So let’s stop that right now, I want to share with you 3 Reasons you shouldn’t be managing your email marketing system.
1. Because it takes time from your day.
I know you want your emails to look great, go out on time, and being so focused on such a technical piece can remove sometimes over an hour from your day. Especially when you are directly wanting to market to certain people on your email list. You may say OH it’s just an hour, but the CEO in you knows that that hour could be spent on a discovery call, live streaming on social media, writing copy, hell going to get coffee…just simply SOMETHING else.
2. It’s not just about sending newsletters
NOPE, sending newsletters is the least of your worries. There are lead magnets you want to offer, metrics you want/or at least should be tracking. Taking the time to create a list, a sequence or automation, lead pages, thank you pages is time that is taken away from your clients. Trust it feels great to know the above is handled, but you do NOT have to be the one spending the time and energy on it.
3. You are NOT using the system to its fullest potential
Have you heard of behavorial tracking, automation, and reengaging your quiet list? Well your system will allow you to make that happen. Don’t you want to retarget the people who click on your discovery call link, but do not book a call with you? I know sounds dope…but do YOU really want to be the one figuring out how to make this happen? There are so many benefits to the system you are using and it is time to get every dollar out of it.
So why are you still managing this yourself? As someone who thrives off of offering operations support and training on business tools I am BIG on my clients ONLY focusing on the things/tasks they can not pass on. This is the true CEO way.
Let’s schedule a chat. I want you to leave me feeling ready to take on your email marketing system. Http://theautomationproject.com