This is a segment of the “Email Analytics” episode of Growth Decoded — a show that helps you grow your business by figuring out the customer experience, one piece at a time.
In this video, we discuss iOS 15 and what it means for email analytics. We hear the opinions of email marketing agency founders, discuss the implications of not being able to track email opens, ways to measure engagement without open rate data, and what you can do instead.
You’ll hear from Dr. Ada Barlatt — founder and data scientist at Operations Ally. You’ll hear from Elan Zusman, — founder of Zigi Media, and you’ll hear from Mike Donnelly — Co-Founder and CEO at TheSeventhSense.
To learn more about our guests you can check out their websites below:
https://operations-ally.com/
https://zigimedia.com/
https://www.theseventhsense.com/
To sign up for updates on future episodes and get exclusive content, visit: https://www.activecampaign.com/events/growth-decoded
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#EmailAnalytics #EmailAutomation #iOS15