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Entrepreneurship

[Video] Turn Your Contact List into Cash [Video]

Did you know it’s 6 to 7 times more expensive to attract a new customer than it is to keep an existing one?

Now I’m not saying attracting new customers isn’t worthwhile, because it is. But what that stat really suggests, is that while you’re waiting for new customers to find you, you have an untapped opportunity right at your fingertips—the list of contacts you already have.

How you can get more revenue out of the people already on your contact list?

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Categories
Entrepreneurship

Mastering Marketing Automation & AI in Customer Engagement [Video]

Thursday, January 30, 2025 at 1:00 PM Central Standard Time. In this session, discover the secrets to leveraging AI-powered solutions to engage with customers, advance leads along the sales funnel and personalize follow-up strategies. Discover the power of AI in nurturing leads, providing online customer engagement, and fostering meaningful interactions. Learn how to integrate a concierge approach into your lead management process, ensuring no missed opportunities. Well also discuss customer engagement, offering insight into best practices for implementation. Prepare for a fun and insightful take on AI as we investigate its role in modern marketing strategies and its potential to shake up OEM and dealer-focused selling. Three Learning Outcomes1. Effective Utilization of Marketing Automation2. Maximizing AI Capabilities3. Innovative Approaches to Customer Engagement