TMT Sector Hopes High for Marketing and Sales with Metaverse: KPMG [Video]

Post author By Curator
Post date July 18, 2023

The ever developing technology has brought in a range of innovation, and recently, the world saw an emergence of blockchain, cryptocurrencies, Web3, metaverse, etc. Industry leading companies stand at the forefront to experience the new tech and hold different action plans and visions.

In a recent report, KPMG Australia shed light on the ideation or action plan across the technology, media and telecommunication (TMT) sectors for metaverse. The leading accounting and consultancy organization commissioned Forrester Consulting to conduct a survey of 767 executives across these sectors.

KPMG Australia released the report in the wake of its efforts for “Understanding the Value of the Metaverse.” The executives engaged in the survey belonged to companies with $250 Million in yearly revenues. Majority of partakers affirm the impact of the metaverse of consumers and businesses.

Out of a number of benefits, the TMT executives agreed the metaverse would have potential for branding, marketing …

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