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The Definitive Introduction to Marketing Automation [Video]

The Definitive Introduction to Marketing Automation

Darren Flood from Evolution Marketing provides a high-level review of marketing automation in this informative 40-minute video. This is a ‘must-see’ for decision-makers, marketers and sales professionals, who want to learn from an expert with over 20 years of experience in sales and marketing technologies.

Darren answers the most commonly asked questions about marketing automation: What is it? How does it work? How does it connect your sales and marketing teams and make them more efficient? How can it generate increased revenues? How does it create cost efficiencies? And, how does it report on its value to your organisation?

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How a Simple Coffee Sleeve Redesign Increased Customer Returns [Video]
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Entrepreneurship

How a Simple Coffee Sleeve Redesign Increased Customer Returns [Video]

The success of any business often hinges on small, thoughtful changes that leave a lasting impression. For coffee shops, this can include enhancing the customer experience with clever tweaks to packaging or branding. But how could something as simple as a coffee sleeve make a measurable impact on customer loyalty? Surprisingly, the humble, often overlooked

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