Taylor Swift fans turn out early for book launch at Target [Video]

TAYLOR Swift fans and their parents lined up outside some of Target’s nearly 2,000 US stores early on Black Friday (Nov 29) to buy copies of her new Eras Tour book.

Hoping to buck a long stretch of slowing sales at Target stores – with penny-pinched shoppers making purchases at rival retailers – the big-box chain teamed up with Swift to build on the fan momentum she experienced following her Eras Tour concerts.

Several customers queued up outside Target stores as early as five am ET in freezing temperatures, with most of them there to snap up Swift merchandise.

“Yeah, it’s really cold but we’re here to get Taylor Swift’s tour book and her latest vinyl drop,” Carlos Miracle, a 31-year old Swift fan, said while waiting outside a Chicago store.

Parents of teenage daughters and youngsters in their late 20’s were up and about to buy Swift’s Eras Tour …