Vaihere Lissant, a native of The Islands of Tahiti, is a graduate of a leading business school and began her career in marketing consultancy in Paris.
Since joining Tahiti Tourisme in 2014, she has held key leadership roles, culminating in her position as the CMO for the past decade. With extensive experience in both local and international tourism marketing, she has overseen the development of destination branding, B2C web marketing, and communication strategies as well as collaborated with the CEO and local tourism authorities on French Polynesia’s 2030 Sustainable Tourism Plan.
Vaihere Lissant will officially assume the role of CEO on May 15, 2025. Until then, the organization will continue to be led by Jean-Marc Mocellin to ensure a smooth transition.